Trisha Shetty (Editor)

Curvy Kate

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Products
  
Lingerie

Headquarters
  
Harrow, London

Website
  
www.curvykate.com

Founded
  
2009

Curvy Kate httpslh4googleusercontentcomCxtQLAJTbx0AAA

Key people
  
Steve Hudson (Founder/Director)

Brands
  
Brastop, Flirtelle, Scantilly

Profiles

Curvy kate spring summer 2016 lingerie collection


Curvy Kate is a lingerie brand specialising in D – K cup Bras and Swimwear. They are currently based in Harrow. Curvy Kate lingerie is designed for the curvy woman and for small back sizes through to plus size bras with back bands from a 28" – 44". They officially launched in July 2009 at the Harrogate Lingerie Show.

Contents

Curvy Kate do not use professional models. They instead run an annual modelling competition called Star in a Bra to look for customer-role models with a D+ cup size. Their stance for using real sized models and ethnic models has been warmly received by the lingerie industry. Since 2008 the winners have been: Emma Tabor (2008) Lauren Colfer (2009) Laura Ann Smith (2010)(subscription required) Lizzie Haines (2011) Sophie Morgan (2012) Lotte Williams (2013) and Sophia Adams (2015)

In November 2015, Curvy Kate announced the launch of their new brand Scantilly in DD – HH cup sizes.

Curvy kate spring summer 2017 lingerie collection


Awards

2011

  • Full Bust Brand of the Year – UK Lingerie Awards
  • 2012

  • Full Bust Brand of the Year – UK Lingerie Awards
  • Best Marketing Campaign – UK Lingerie Awards
  • 2014

  • Lingerie and Beachwear Brand of the Year – UK Lingerie Awards
  • Womenswear Brand of the Year – Drapers Awards
  • 2015

  • Marketing Campaign of the Year – UK Lingerie Awards
  • References

    Curvy Kate Wikipedia