Type Mixed-use development Completed 1927 Renovated 2015 Phone +1 901-203-8300 | Architectural style Art Deco Opening 1927 Opened 1927 Architect George C. Nimmons | |
 | ||
Location 495 North Watkins Street
Memphis, Tennessee 38104 Address 1350 Concourse Avenue, Memphis, TN 38104, USA Hours Open today · 8AM–6PMSunday8AM–6PMMonday8AM–6PMTuesday8AM–6PMWednesday8AM–6PMThursday8AM–6PMFriday8AM–6PMSaturday8AM–6PM Similar Tennessee Brewery, Shelby Farms, Overton Park, Levitt Shell, Victorian Village Profiles | ||
Crosstown concourse tour
The Crosstown Concourse, also known as the Sears Crosstown Building or Sears, Roebuck and Company Catalog Distribution Center and Retail Store is an art deco high-rise building in Memphis, Tennessee built in 1927. It was originally built as a Sears mail-order processing warehouse and retail store. The building was placed on the National Register of Historic Places in 2013 and renovated into a mixed-use vertical urban village in 2015.
Contents
Crosstown concourse
History
The building was designed by Nimmons & Co., and construction was started on February 21, 1927. Known as the Sears Crosstown Building, it was one of the first Sears stores designed to attract customers by being situated in a relatively open area of the city and providing a large amount of free parking. The location was also ideal for its access to highways and on the Louisville and Nashville Railroad line. Officially opened on August 27, 1927, the Sears Crosstown Building was the largest building in Memphis to date at 650,000 square feet. Three thousand people attended the opening ceremony and over 47,000 people (one in four Memphians) toured the building by the day's end. At a cost of $5 million, the building was constructed in only 180 days, with work crews operating 24 hours a day, six days a week. Sears & Roebuck's eighth regional distribution center included a soda fountain, luncheonette, employee cafeteria, and in-house hospital. The Crosstown Building was a premier Sears retail store for more than 60 years.The building became vacant in the early 1990s after Sears closed many of the buildings it had constructed in the 1920s: the store that had occupied the lower floors was closed in 1983, and the catalog distribution center in 1993.
Revitalization
Attempts by various organizations have begun to repurpose the high-rise. Many other Sears buildings across the country were quickly reused, such as the Midtown Exchange in Minneapolis.
In 2010, The Crosstown Arts project began working on resurrecting the building as a "mixed-used vertical urban village." Developers received commitments from nine prospective tenants called "founding partners" to fill more than 600,000 square feet of the building with various uses. The current plan is to have retail stores and restaurants on the first floor; fitness, health, arts, education, and office space on floors two through six, plus 270 apartments occupying floors seven through ten. While work has been progressing to clean up the space since 2012, the official groundbreaking occurred on February 21, 2015; with various celebrations and speeches by the mayors of Memphis and Shelby County. The new name of the building was also announced on this date - Crosstown Concourse.