Supriya Ghosh (Editor)

Crosby Marketing Communications

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Founder  Ralph Crosby
Number of employees  75
Founded  1973
Type of business  Private

Industry  Marketing, Public Relations
Key people  Raymond Crosby, President and CEO
Website  http://www.crosbymarketing.com
Headquarters  Annapolis, Maryland, United States
CEO  Raymond Crosby (Jun 1986–)
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Crosby marketing communications energy star presentation


Crosby Marketing Communications (Crosby) is a privately owned integrated communications agency with headquarters in Annapolis, Maryland and offices in Washington, D.C. The company was founded in 1973 by Ralph Crosby and is currently run by his son, Raymond Crosby. Crosby provides advertising, public relations, social media, and digital marketing services with a focus on serving federal government, nonprofit, and healthcare clients. Crosby is a member of the American Association of Advertising Agencies and the PR Council.

Contents

History

The company was founded in 1973 by journalist Ralph Crosby. After starting out as a public relations firm named PR Associates, the company changed its name to Crosby Communications in 1982, and then to Crosby Marketing Communications as the firm expanded into broader marketing services. In 2004, Crosby acquired Low + Associates, giving the company an expanded presence in Washington, D.C. By 2012, The Washington Business Journal ranked Crosby as the 3rd largest advertising agency in the Washington Metro area. In 2015, J.R. O'Dwyer Company ranked Crosby the 35th largest independent public relations firm with major U.S. operations, the 15th largest firm for environmental public relations, and the 9th largest healthcare public relations firm.

Clients

As of 2015, Crosby is the strategic communications advisor for the Agency for Healthcare Research and Quality’s Office of Communications and Knowledge Transfer.

Notable Campaigns and Accolades

  • Crosby wins five Aster Awards for “excellence in healthcare marketing and advertising” (2015).
  • Department of Health and Human Services – Organdonor.gov Facebook campaign awarded with Gold Screen Award, Bronze Anvil Award, and National Association of Government Communicators Award (2015).
  • DAV (Disabled American Veterans) – Thank A Vet campaign wins a National PRSA Bronze Anvil Award (2015).
  • United States Department of Agriculture – Hungry Pests campaign wins a National PRSA Silver Anvil Award (2013) and is recognized as a Webby Award honoree (2015).
  • United States Department of Education – Federal Student Aid Outreach campaign receives PRWeek’s Multicultural Campaign of the Year (2010).
  • Catholic Campaign for Human Development – Poverty USA public service campaign wins the National Silver Anvil Award from the Public Relations Society of America. In this campaign, Crosby coined the tagline, “Poverty, the forgotten state” (2002).
  • Baltimore Sun – Top Workplace Award
  • References

    Crosby Marketing Communications Wikipedia


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