Trading name Comcast Spotlight Industry Telecommunications Founded 1997 | Type Division Owner Comcast Corporation Parent organization Comcast | |
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Key people Charlie Thurston (President) Services Television and online advertising Headquarters New York City, New York, United States Profiles | ||
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Comcast Spotlight is the local advertising sales division of Comcast Cable. Its headquarters is located in New York City, and the company has operations in more than 80 United States markets, including 20 of the top 25.
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Comcast Spotlight offers television, online and video on demand (VOD) on-air, online and on-demand (aka or VOD) advertising to local, regional and national advertisers. Television ads are available on approximately 50 cable television networks (depending on the market), with online advertising available on Comcast's consumer web portal, XFINITY.com. Comcast Spotlight also offers advertising options such as interactive television ads, which include an on-screen overlay during a 30-second commercial that invites a viewer to use their remote control to perform an action such as requesting additional information from an advertiser or viewing additional content from advertisers.
Comcast Spotlight has 3,600 employees in local, regional, and national advertising sales that generated approximately $2.3 billion in gross revenue in 2015.