|Chinese name 黃子榮 (traditional)|
Chinese name 黃子荣 (simplified)
Name Cher Ng
|Birth name Ng Cher Yong|
Labels React Music Limited
Cher ng good feeling grassfest 2012
Ng Cher Yong (born 1972), known professionally as Cher Ng, was a Singaporean DJ under the moniker DJ Cher. He is the co-founder and executive director of Zouk Kuala Lumpur, and co-founder and property developer of TREC – Malaysia and Kuala Lumpur's largest entertainment and F&B enclave.
- Cher ng good feeling grassfest 2012
- Early life
- 1991–1996: Career Beginnings
- 1997 2003: Music Festivals
- 2004 2010: Establishment of Zouk Kuala Lumpur
- 2011–Present: ZOUK KL & TREC
- Personal life
Ng was born in Singapore in 1972. He attended Pei Tong Primary School and Fairfield Methodist School (Secondary) . He was 15 when he started working on weekends as a Roadie, loading and unloading equipment for a mobile disco outfit. After his O levels, he entered Singapore Polytechnic to study Electrical and Electronics Engineering. But he dropped out to cut his teeth on the deejay circuit working for a couple of companies and spinning at various clubs before he was signed up by The Music Force.
1991–1996: Career Beginnings
Ng began his foray into the electronic music scene as one of Zouk Singapore earliest resident DJs upon meeting entrepreneur and art collector Lincoln Cheng [who later became his mentor] at the former Warehouse disco in Singapore. Cheng, who is the owner of Zouk Singapore, offered him a full-time job at the club. Ng was part of Singapore’s first electronic dance music outfit, Transcendental Experience. In 1996, Transcendental Experience got signed to British label React Music, and their music was released in Europe.
1997-2003: Music Festivals
Ng left Zouk Singapore several years later in 1997 to become one of the earliest electronic dance music festival promoter, organising a string of successful electronic music gigs in Singapore and Kuala Lumpur, Malaysia, featuring many internationally renowned DJs and music acts like Deep Dish, John Digweed, Incognito and Paul Van Dyk.
He also co-organised the first ever ZoukOut with Zouk Singapore in 2000 and 2001, which remains to be one of Asia's biggest music dance festivals.
2004-2010: Establishment of Zouk Kuala Lumpur
In 2004, Ng launched Zouk Kuala Lumpur, the sister club to Zouk Singapore. However, the initial years were met with many obstacles, and Zouk KL underwent a major revamp in 2008, dividing its existing rooms into 7 rooms catering to the growing demographic.
The revamp paid off; Zouk KL went on to clinch many media accolades for Best Club, including the prestigious Kuala Lumpur Mayor’s Tourism Awards (Nightspot Category).
Zouk KL later earned endorsement from the Ministry of Tourism & Culture as a National Key Economic Area – the first for an entertainment venue.
2011–Present: ZOUK KL & TREC
In the second quarter of 2015, the new 11-room Zouk KL relocated to TREC (Taste.Relish.Experience.Celebrate, of which he is also the co-founder), an entertainment and lifestyle precinct located in Jalan Tun Razak, Kuala Lumpur, Malaysia. TREC is Malaysia's first and largest purpose-built entertainment and lifestyle destination. It comprises five zones that houses bars, restaurants, eateries and cafes with over 30 F&B and entertainment brands. In 2016, Ng was awarded the prestigious HAPA Icon of the Year award for his work at Zouk, which also clinched The BrandLaureate Award – the first for a club brand as a recipient.
Ng is married with 1 child.