Industry Jewelers, Silversmiths Headquarters Madrid Type of business S.A. (corporation) | Area served Worldwide Founded 1885 | |
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Website www.carreraycarrera.com Profiles | ||
Carrera y carrera corporate advertising
Carrera y Carrera is one of the most internationally renowned Spanish jewelry companies. Headquartered in San Agustín del Guadalix, Madrid, its origins date back to 1885 when Saturio Esteban Carrera opened a small jewelry workshop in the Barrio de las Letras. During the 1970s, his great-grandsons Manuel Carrera and Juan José Carrera created the brand, after which the company has had several owners. Currently, its jewelry pieces and watches are exported to over 40 countries, and the company has subsidiaries in New York City, Tokyo, Moscow, and UAE.
Contents
- Carrera y carrera corporate advertising
- Carrera y carrera creative team
- History
- Maja de Goya Award
- Awards
- References
In 2000, Manuel Carrera received a Medal from the Russian Academy of Arts. Currently, the Spanish Academy of Motion Picture Arts and Sciences grants a Carrera y Carrera ring for its Maja de los Goya award during its Goya Awards ceremony. Also the National Academy of Motion Pictures Arts and Sciences of Russia grants with the Golden Eagle Award (Russia) designed by Carrera y Carrera.
Carrera y carrera creative team
History
In 1885 Saturio Esteban Carrera moved from Alcalá de Henares to Madrid and opened a small jewelry workshop in the area known as Barrio de las Letras. His son, José Esteban Carrera, after completing his lapidary studies in Paris in 1920, continued the jewelry tradition in Madrid, which in turn was carried on by his 4 nephews: José, Saturio, Pedro, and Andrés. In the 1970s, Saturio’s great-grandsons Manuel Carrera and Juan José Carrera created the brand; the company has had several owners since then.
In 1960, the company received the commission to make the wedding tiara of Queen Fabiola of Belgium for her royal wedding with King Baudouin of Belgium; after this achievement, the brand was positioned as one of the most recognizable luxury brands internationally. In 1979, Carrera y Carrera expanded to the United States, in 1994 to Russia, and in 2013 it opened its first boutique in China. In 1989, Queen Sofía of Spain was patroness of the presentation in the Royal Palace of Madrid of the sculptural piece “The Ark of Discovery of the Fifth Centennial” that later was exhibited in Madrid’s City Hall. In 1992, the company’s new facilities opened in San Agustín del Guadalix. In 2000, Miriam of Hungary, princess of Turnovo, joined the design team, and in 2013, Manuel Carrera, founder of the brand, once again created collections.
Models Eugenia Silva, Almudena Fernández, and Alejandra Alonso have been the face of the jewelry house. Celebrities such as Jennifer Lopez, Katy Perry, Demi Moore, Lady GaGa, Olivia Wilde, Olivia Palermo, and Christina Hendricks also regularly wear the brand’s designs.
Maja de Goya Award
In 2010, the Spanish Academy of Arts and Cinematographic Sciences began to grant the "Maja de Goya Award" for which a Carrera y Carrera ring is given to the most elegant actress at the Goya Awards ceremony. The award winners since then have been: Goya Toledo, Lydia Bosch, Blanca Suárez and Maribel Verdú.