Supriya Ghosh (Editor)

Brigitte (magazine)

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Editor
  
Brigitte Huber

Frequency
  
Biweekly

Country
  
Germany

Categories
  
Women's magazine

Company
  
Gruner + Jahr

Brigitte (magazine)

Year founded
  
1886; 131 years ago (1886)

Brigitte is the largest women's magazine of Germany, with a circulation of around 800,000 and an estimated readership of 3,6 million.

Contents

History and profile

The magazine was first published in 1886 under the name Das Blatt der Hausfrau (meaning Housewife’s Journal in English). Its target audience was the middle-class bourgeois housewife and the magazine often covered articles about child-rearing and foods. During World War II it stopped publication.

The magazine was relaunched in 1949 and was renamed as Brigitte in 1954. Brigitte merged with another women's magazine Constanze in 1969.

Brigitte is published every two weeks by Gruner + Jahr. The headquarters is in Hamburg. The magazine launched its website in April 1997. The target audience of the magazine is both housewives and working women.

Andreas Lebert and Brigitte Huber served as co-editors of Brigitte. Lebert, after serving in the post from 2002 to 2012, left the magazine to become editor-in-chief of Zeit Wissen magazine.

In 2010 the magazine began to employ real women instead of professional models.

Circulation

Brigitte had a circulation of 150,000 copies in 1926. It was 940,700 copies in 1999. During the fourth quarter of 2000 its circulation rose to 958,258 copies. In 2001 it was one of top 50 women's magazine worldwide with a circulation of 958,000 copies. In 2004 the magazine had a circulation of 771,281 copies. Its circulation was 693,248 copies in 2010.

Literature

  • Dora Horvath: Bitte recht weiblich! Frauenleitbilder in der deutschen Zeitschrift „BRIGITTE“ 1949-1982. Chronos Verlag, Zurich 2000
  • Sylvia Lott-Almstadt: Brigitte 1886-1986, Chronik einer Frauenzeitschrift. Gruner + Jahr AG & Co, Hamburg 1986, ISBN 3-570-04930-2
  • References

    Brigitte (magazine) Wikipedia


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