Puneet Varma (Editor)

BrandMoxie

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BrandMoxie is a marketing and advertising agency, based in twofour54, in Abu Dhabi, UAE, that integrated community engagement and social responsibility. The company, founded by Sana Bagersh, does this through initiatives that it has created and administers that support entrepreneurship, innovation, the arts, as well as conservation and sustainability

Contents

BrandMoxie set up Tamakkan entrepreneurship platform in 2009, to provide SMEs with an opportunity to learn through monthly seminars and to network with other entrepreneurs and get advice from business experts. BrandMoxie established Tempo Magazine in 2009, to help bridge understanding between cultures and also to focus on topics relating to creativity and social consciousness.

In 2011, BrandMoxie introduced Planetarians as a program, through Tempo, which covers topics about individual engagement in preservation of resources, conservation and sustainability.

In 2012, BrandMoxie introduced The Dream Players, an initiative that provides talent scouting and public event exposure to performers. In April 2015, BrandMoxie introduced The Smovies, a short film platform that runs competitions which identify talent and gives them exposure through cinema theatres.

Services

BrandMoxie provides services such as strategy consulting and research, advertising design, campaign implementation, branding, image building, product launching and custom event organization.

  • BrandMoxie Films: films and multimedia production in a wide range of formats. In 2002, "The Journey" was produced and won Special Jury Prize at the Abu Dhabi Film Festival.
  • MoxieStudio: a partnership with Tamakkan which helps small businesses and entrepreneurs deploy their businesses.
  • BMoxie Mobile Solutions: mobile websites creation from the design phase to the development and the deployment.
  • Team Building: helps companies with communication and team-building services.
  • BrandQuorum: creation of the think tank BrandQuorum which supports organizations with insight and recommendations on a range of business matters.
  • I-Moxie: digital media solutions.
  • Retail Marketing Solutions
  • Corporate social responsibility

    BrandMoxie is active in their community and is widely recognized for their CSR (Corporate and Social Responsibility) efforts.

    The company has created Tamakkan, which is a knowledge-sharing platform. Tamakkan hosts seminars and talks to promote entrepreneurship, leadership and innovation.

    BrandMoxie believes in promoting empowerment via different medium such as lectures, arts and cultural appreciation.

    The company has collaborated with the Sorbonne University in Abu Dhabi to create The Abu Dhabi International Poetry Festival, in March 2015.

    In partnership with VOX Cinemas, BrandMoxie is also involved with The Smovies, a platform created in 2015 to help support emerging talent and rising stars.

    Another step taken by BrandMoxie in the promotion of arts, creativity and innovation as well as bridging a gap between the multitude of cultures represented in the United Arab Emirates is via TEMPO magazine. The monthly magazine focuses on trends, events and entertainmet, music and arts, as well as people and the community.

    BrandMoxie is part of Women Achieve, an innovative program established by its Women in Business Committee that promotes the professional advancement of women. The program was developed to encourage companies and organizations to give women more opportunities to advance their careers by offering them positions of greater responsibility and leadership.

    Products

  • Branding
  • Al Manhal, Tahdeed, Seba Tower, Abu Dhabi Pensions Fund, Carina Views

  • Motion Graphics
  • Comparix, British School Al Khubeirat, LIWA, Summer in Abu Dhabi, Half Empty, Musa Hamati

  • Print Design
  • Halwa and Gahwa, Liwa, Sheikh Zayed Mosque, ADTA, AMCHAM Abu Dhabi

    Partners

  • Tamakkan
  • The Embassy of The United States of America in Abu Dhabi
  • The Abu Dhabi International Poetry Festival
  • The Smovies
  • Vox Cinemas
  • References

    BrandMoxie Wikipedia