Released 1997 Genre ReggaeHip-hop Label Atlantic and WEA | Recorded 1996 Length Not Listed | |
Format CD single, CD maxi, 7" single12" maxi, Cassette |
"Boom Boom Boogie" is a 1997 single (1996 in Japan) from Canadian reggae recording artist Snow’s third album, Justuss. The track proved to be Snow's most successful single from "Justuss," reaching number 29 on Tokio Hot 100 and reaching gold certification in Japan. The music video appeared on MTV Japan "five to six spins a day."
Contents
Production
"Boom Boom Boogie" was written and recorded in Jamaica by Snow and Tony "CD" Kelly and remixed by Marcus Kane and Laurie Bogin for Au One Productions in Toronto, Ontario.
Music video
The video for "Boom Boom Boogie" begins with Snow visiting a fortune teller who recounts Snow's "former life" as a prohibition era gangster. Snow is featured performing at various clubs gambling, playing pool, and performing on stage. At the end of the video, Snow leaves the fortune teller's shop and jumps into a convertible with his friends.
Reception
Larry Flick of Billboard wrote,“for the past few years, Snow has been working hard to strengthen his skills and credibility as a reggae toaster. He reveals a high degree of progress on this single which boldly blends pure Jamaican rhythms with dance/funk keyboards. His vocal style is now a hybrid of soul crooning and raunchy chatting, ripping through the baseline with palpable confidence.”