Industry Beverages Website www.bisleri.com Founder Felice Bisleri Chairperson Mr. Ramesh Chauhan | Brands Bisleri
Urzza Headquarters Mumbai Founded 1965 Managing director Mr. Ramesh Chauhan | |
 | ||
Area served India, United Arab Emirates Key people Ramesh Chauhan (Chairman and MD) Products Bisleri Mineral Water, Bisleri Soda, Bisleri Urzza, Bisleri Vedica, Bisleri Pop Type Private company limited by shares Profiles | ||
Nizamuddin asst general manager bisleri international pvt ltd hybiz tv
Bisleri International Pvt. Ltd is an Indian beverages company best known for its eponymous Bisleri brand of bottled water. Bisleri holds 60% market share in the Indian packaged drinking water industry.
Contents
- Nizamuddin asst general manager bisleri international pvt ltd hybiz tv
- Nizamuddin bisleri international pvt ltd
- Composition
- History
- Timeline
- Stock keeping units SKUs
- Bisleri purification process
- PET used for filling Bisleri water
- References
It is available in 7 pack sizes: 250ml, 500ml, 1 litre, 2 litre, 5 litre, 15 litre and 20 litre jars. Its operations run throughout the subcontinent of India and is one of the leading bottled water supplying companies. As of 19 September 2015, Bisleri has 80 bottling plants Pan India, amongst which 12 are their own and 68 are licensed.
Nizamuddin bisleri international pvt ltd
Composition
The composition of Bisleri Water in milligrams per litre (mg/l):
History
The Parle Group, founded by Jayantilal Chauhan, began manufacturing soft drinks in 1949. Bisleri, an Italian mineral water company, was launched in Mumbai in the year 1965. The Parle Group purchased Bisleri from the Italian entrepreneur Signor Felice Bisleri in 1969.
They merely used the name and launched Bisleri soda with two variants—carbonated and non-carbonated mineral water. Bisleri soda, though doing well, had to be discontinued, as Parle sold their soft drink brands to Coca-Cola in 1993. After the sale to Coca-Cola, Ramesh Chauhan dedicated himself to develop Bisleri as a brand and bring safe drinking water into the public domain.
Timeline
Stock keeping units (SKUs)
Bisleri has seven SKU’s under Bisleri Water, three under Vedica natural spring water, two under Urzza power drink and three under Bisleri POP soft drink.
Bisleri purification process
The multiple stages of the Bisleri purification process is claimed to ensure that the water is free from all forms of bacteria. Bisleri does not use the process of chlorination as it may create harmful residues in water. The journey of a Bisleri bottle begins from the source which is ground water. This sourced water is treated with ozone, which helps destroy all the bacteria and viruses within seconds. The water then goes through a sand filter which removes the coarse particles up to 30 micron in size. The next filter is the carbon filter which helps get rid of any pesticides, color and odor from the water. This water then goes through a process called reverse osmosis which removes the excess quantity of salts and minerals from the water making it soft and drinkable. Minerals are then added to the water to bring back the taste and goodness. Bisleri mineral water contains minerals such as magnesium sulphate and potassium bicarbonate, which the company claims to maintain the body’s pH balance and to keep the body fit and energetic. At Bisleri this purified mineral water is made to go through a double ozonisation process before the filling to ensure no environment contamination happens during the filling and the product can enjoy a long life.
The entire process involves zero human intervention giving no chance for external contamination. In case of SKU’s such as the 20-litre jar, where the container is re-used, there is an additional process followed. This process involves getting back the containers, conducting a human check
PET used for filling Bisleri water
The bottles used at Bisleri are manufactured at the Bisleri plant itself to avoid any possible contamination. Bisleri uses only Grade 1 PET bottles for its products. PET is safe for storing water and can be 100% recycled after use. The bottles are made using preforms, which go through a blowing process where the bottles attain the desired shapes and sizes. These bottles are then used for filling the purified water and are then mechanically sealed and packaged.