Name Bill Einreinhofer Role Television producer | TV shows Innovation | |
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New York Film Academy Broadcast Journalism School (2016)
Bill Einreinhofer is an American television producer, director and writer. A member of the Directors Guild of America, he was an executive producer at WNET in New York and for the PBS series INNOVATION. He has also produced numerous television programs related to China, most notably Beyond Beijing. He is Chair of the Broadcast Journalism department at the New York Film Academy.
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Career
He conceived and was executive producer of INNOVATION, the long-running PBS science, health and technology news series. This included supervising production of the INNOVATION mini-series People in Motion. Hosted by Itzhak Perlman and Marlee Matlin, People in Motion was praised for its focus on technology as a means of empowerment for people with disabilities. He has also developed and produced programming for the PBS NewsHour, Good Morning America and HBO. He produced, directed and wrote Spacewalkers: The Ultimate High-Wire Act for the Discovery Channel.
Over the course of his career, Einreinhofer has won numerous awards, including three Emmy Awards, a CINE Golden Eagle, a Golden Gate Award from the San Francisco International Film Festival and a Silver Hugo at the Chicago International Film Festival.
While an executive producer at WNET in New York, Einreinhofer was responsible for the PBS non-fiction mini-series and specials The Future Is Now, The Stuff of Dreams and Earth Tech '92. An international co-production,Earth Tech ’92 was hosted by NPR correspondent Scott Simon from the 1992 United Nations Conference on Environment and Development (popularly known as the "Earth Summit") in Rio de Janeiro, Brazil.
He has produced an extensive body of work in and about China. The first program was the public television documentary China Now: To Get Rich Is Glorious, which explored what China's leaders dubbed "socialism with Chinese characteristics." In The Hidden China, he chronicled the journey of a group of wealthy Americans visiting China in search of investment opportunities. Sichuan Stories documented the long-term work being done in rural western China by internationally known NGO Save The Children. So Very Far From Home was a 2005 American-Chinese co-production. It told the stories of five American children, each of whom was stranded in Japanese-occupied China during World War II. Sent to brutal prison camps, their experiences helped form the basis of Steven Spielberg’s epic film Empire of the Sun.
Probably his best-known project was Beyond Beijing, which was seen by television viewers in 43 countries as a four-part documentary series, as well as a 120-minute educational and home video version now in the collections of 324 libraries worldwide. Tied to the 2008 Summer Olympics, the series explored the six Chinese cities in addition to Beijing that hosted Olympic events. In 2012, he was Executive Producer of Every Day Is A Holiday, a one-hour documentary that followed a young Chinese-American woman as she discovered her father’s hidden and heroic past. The program was broadcast nationally on more than 200 PBS television stations.
Bill Einreinhofer is also responsible for numerous corporate video productions. Clients included well-known global corporations (INSIGHT WORLDWIDE), successful high-tech enterprises, (Humans vs. Microbes) nonprofits (Five Points of Life) and faith-based organizations (My Xavier). A prolific writer and blogger, his op-ed essays have appeared online and in numerous publications including The New York Times
He is Chair of the Broadcast Journalism department at the New York Film Academy. Previously he was an adjunct professor in the Communications program at Felician College on their Rutherford, New Jersey campus. He is the producer/writer of an ongoing pro bono series of local oral history videos, Rutherford Historic Narratives, created for the Rutherford Civil Rights Commission.