Key people Kris Duggan Headquarters Redwood City Type Privately held company | Website www.betterworks.com Founded 2013 | |
 | ||
Industry Information Technology and Services Products Enterprise Goal Software | ||
BetterWorks is an enterprise software company based in Redwood City, California. BetterWorks customers include GoPro, BMW, Schneider Electric, AOL, Beachbody, Shutterstock, Edmunds.com, UpWind Solutions, Lumeris and Paperless Post.
Contents
BetterWorks provides enterprise software for companies to power performance with goals, feedback and data. Its Business Operating System is built on Goal Science insights and operational research to help companies execute more effectively.
The BetterWorks enterprise goals and feedback platform debuted in September 2014 with a public announcement about the solution’s capabilities and a $15.5 million Series A round from venture firms. In March 2016, the company announced that it had raised another $20 million in Series B funding.
BetterWorks is part of the Salesforce Analytics Cloud Ecosystem, which provides instant access to enterprise goals data. BetterWorks has also designed its enterprise app to be one of the first for Apple Watch. VentureBeat named BetterWorks one of 19 startups "ready to blast off in 2015" and Inc. wrote that BetterWorks was one of six “incredibly thought-provoking tech innovations” at the 2015 South by Southwest Conference.
Background
BetterWorks is headquartered in Redwood City, California, with an office in New York City. It is privately held and backed by venture capital firms Kleiner Perkins Caufield & Byers and Formation 8.
The company was co-founded by Kris Duggan, former CEO and founder of Badgeville, along with BetterWorks engineering lead Di Wu. Prior to Badgeville, Duggan held leadership roles at a variety of SaaS companies, including WebEx. Previously, Wu was at Palantir Technologies.
Investors and Advisors
The company’s board of directors and advisors includes John Doerr and Bing Gordon, partners at Kleiner Perkins Caufield & Byers, Joe Lonsdale, founder and general partner of Formation 8, Google Emeritus Shona Brown, former VP of Adobe and CEO of EchoSign, Jason Lemkin, Deep Nishar formerly SVP, Products and User Experience at LinkedIn, and Laszlo Bock, senior vice president of People Operations at Google.
Technology
The BetterWorks platform is a SaaS-based solution. BetterWorks is designed with modern goal setting methodologies (like Google’s Objectives & Key Results method) in mind.