Supriya Ghosh (Editor)

Bajaj Corp

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Website
  
www.bajajcorp.com

Founder
  
Jamnalal Bajaj

Number of employees
  
1,000

Headquarters
  
Udaipur

Founded
  
1930

Type
  
Public company

Bajaj Corp httpsuploadwikimediaorgwikipediacommonscc

Industry
  
Consumer goods, Hair Care, Skin Care

Key people
  
Mr. Kushagra Bajaj, Chairman; Mr. Apoorv Bajaj, Executive President; Mr. Sumit Malhotra, Managing Director

Products
  
Hair Care : Bajaj Almond Drops Hair Oil, Bajaj Kailash Parbat Thanda Tel, Bajaj Brahmi Amla Hair Oil, Bajaj Amla Shikakai Hair Oil, Bajaj Jasmine Hair Oil & Bajaj Red Tooth Powder , Skin Care : NOMARKS Anti-Marks Cream, Facewash, Soap, Facepack, Face Scrub

Stock price
  
BAJAJCORP (NSE) ₹ 366.25 -1.40 (-0.38%)28 Feb, 3:30 PM IST - Disclaimer

Corporate av bajaj corp ltd hd


Bajaj Corp Ltd (Marathi: बजाज कॉर्प लिमिटेड) is an Indian consumer goods company with major brands in Hair care category. It is part of Bajaj Group founded by the freedom fighter, philanthropist and close confidante of Mahatma Gandhi – Jamnalal Bajaj.

Contents

The leading brand is Bajaj Almond drops; it commands a 52% market share in light hair oil category which is the second fastest hair oil category across all hair oils.Mr. Kushagra Bajaj Bajaj Corp Ltd's own manufacturing facilities are located at Parwanoo, Paonta Sahib and Dehradun.

Brands

The organisation holds a number of brands in the hair care category including Bajaj Almond Drops Hair Oil, Bajaj Kailash Parbat Thanda Tel, Bajaj Brahmi Amla Hair Oil, Bajaj Amla Shikakai Hair Oil, Bajaj Jasmine Hair Oil and holds Dental Care brand Bajaj Red Tooth Powder. In August 2013, Bajaj Corp Ltd, acquired Skin Care brand - NOMARKS., With acquisition of NOMARKS Brand, Bajaj Corp Ltd enters into Face Creams, Face Wash, Soaps, Face Packs, Face Scrubs Market.

Bajaj Almond Drops

Bajaj Almond Drops Hair Oil is the flagship brand of Bajaj Corp Ltd and is a leading brand in Light Hair Oil Category.

NOMARKS

In August 2013, Bajaj Corp Ltd, acquired NOMARKS Brand and entered into ₨. 342crore of Anti-Marks Skin Care Category.

Marketing

The hair oil products of Bajaj Corp Ltd have a strong brand heritage, some dating back more than 50 years. For example, they began manufacturing Bajaj Brahmi Amla Hair Oil in 1953. They started production of Bajaj Almond Drops Hair Oil in 1989 which is their most successful product and leader in the light hair oil segment in terms of both volume and value, according to the Nielsen Retail Audit Report.

Others

Mr. Kushagra Bajaj is the Chairman of this organisation. The company is part of Shishir Bajaj Group. The company became public in month of August 2010. The issue, which opened on Aug 2 and closed on Aug 5, received 20.2 times bids.

References

Bajaj Corp Wikipedia