Released May 4, 2010 Producer The Austerity Program Release date 4 May 2010 | Length 19:58 Artist The Austerity Program Label Hydra Head Records | |
Recorded September - November 2009, Kerguelen Studio (Astoria, NY) Backsliders and Apostates Will Burn
(2010) Genres Industrial rock, Post-metal | ||
The austerity program backsliders and apostates will burn promo
Backsliders and Apostates Will Burn is the second extended play by American Noise rock band The Austerity Program, released in 2010 through Hydra Head Records through vinyl, compact disc, and even Data DVD-R formats. For marketing, instead of making usual press kits, the band decided to use humorous ways to market the release of the record, such as writing a fake review written by an angry staff member of Hydra Head.
Contents
Marketing
As a joke, the duo wrote a fake review for the album that is supposed to sound as if it was written by an irate staff member of Hydra Head Records complaining about the lack of material found of the EP. The "review" was posted on the EP's bandcamp and Amazon.com page:
What does it sound like? You tell us, man. We haven't even cracked open the reference copies because what's the point? If it's anything like their last record (and they claim that it is, but "so much better" -- whatever, guys) it'll have a drum machine and some guitars and bass and that one guy will be singing and can I just tell you how mad I am that I am even stuck writing this thing?
The band also released a short film to help market the record. In it, the band hires a "professional producer" to help them record the record, only for him to kick the band out of the project and to completely ruin it.
Performers
Production
Songs
1Song 254:42
2Song 265:18
3Song 274:04