Axel Ehnström

Beginnings

Ehnström's family belongs to the Swedish-speaking minority in Finland. Before Eurovision, he adopted the name Paradise Oskar from author Astrid Lindgren's children's book "Rasmus and the Vagabond" and used it as a pseudonym when releasing music on the internet. Ehnström studied vocals at the pop and jazz Conservatory in the Helsinki Metropolia University of Applied Sciences.

Eurovision Song Contest 2011

Ehnström participated in the Finnish national selection Euroviisut 2011 with the song "Da Da Dam" to represent Finland in the Eurovision Song Contest 2011 which was held in Düsseldorf, Germany in May 2011. The song was written by himself and arranged together with Leri Leskinen.

Ehnström participated in the second semi-final of the national selection, and qualified for the final along with two other artists. In the final after the 10 artists performed their songs, Oskar along with Father McKenzie and Saara Aalto went through to the second round known as the "Super Final". Oskar was declared the winner, receiving the highest number of SMS and televotes with 46.7% of the votes.

Oskar won the Marcel Bezençon Press Award given to the best entry as voted on by the accredited media and press during the 2011 Eurovision event.

Debut album Sunday Songs 2011

Paradise Oskar signed a record deal with Finland’s leading record company Warner Music Finland. Paradise Oskar's debut album Sunday Songs was released digitally on May 2 across Europe. All songs on the album are written and composed by Paradise Oskar himself. The producer for the album is Leri Leskinen who has worked with major superstars in Finland. The executive producer was Warner Music Finland´s newly appointed A&R manager Lasse Kurki.

Songwriting-

After Eurovision, Ehnström has worked as a songwriter published by Elements Music. He has been involved with several gold and platinum certified albums and has worked with artists such as Lost Frequencies, Isac Elliot, Anna Abreu, Christopher, Alle Farben, RAF Camorra, Dennis Kruissen, Madeline Juno and Kasmir. He also co-wrote Sofi De La Torre's song "Vermillion", which Billboard declared one of the best songs of 2014.