Trisha Shetty (Editor)

Arnold Worldwide

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Industry
  
Advertising agency

Products
  
Advertising, marketing

CEO
  
Andrew Benett (Feb 2010–)

Founded
  
1946

Parent organization
  
Havas

Area served
  
Worldwide

Website
  
Founder
  
Arnold Rosoff

Number of employees
  
800

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Number of locations
  
10 offices in 9 countries

Key people
  
Pam Hamlin (Global CEO) Jim Elliott (Global Chief Creative Officer) Peter Grossman (President, ArnoldNY) Lisa Unsworth (Chief Marketing Officer) Ed Castillo (Chief Strategy Officer) Scott Feyler (Chief Financial Officer)

Headquarters
  
Boston, Massachusetts, United States

Subsidiaries
  
Arnold Worldwide Boston, Arnold Furnace Sydney, Arnold KLP, Arnold Amsterdam

Profiles

Arnold Worldwide is an advertising agency headquartered in Boston, Massachusetts. The agency is part of Havas, a global advertising holding company based in France. Some of Arnold’s clients include Progressive Insurance, Jack Daniel’s, CenturyLink, New Balance, Titleist, Ocean Spray, Carnival Cruise Lines and The Hershey Company.

Contents

Offices

The agency has 10 offices in nine countries, including Boston, London, Madrid, Milan, New York, Prague, São Paulo, Shanghai, Sydney and Toronto.

History

Arnold Rosoff founded the company in 1946. Upon retirement in 1986, Rosoff sold the agency to his employees. Ed Eskandarian, a former partial-owner of the Boston Red Sox, acquired the agency in 1990 and grew Arnold "through about a dozen acquisitions". Eskandarian sold the agency to Snyder Communications in 1995, and Havas acquired Snyder Communications and Arnold in 2000. Eskandarian retired at the end of 2010.

In 2005, Advertising Age ranked Arnold as the 19th largest American agency with revenues of $114m. A year later, Advertising Age listed Arnold Worldwide as the 28th largest American agency with revenues of just under $90m. According to Adweek, Arnold Worldwide's revenue in 2009 was estimated at $235m.

After struggling to gain accounts earlier in the year, Arnold Worldwide won the Panasonic account at the end of 2009. The agency hired Andrew Benett as CEO in February 2010 and had won eighteen new client accounts by the end of the year, earning them the “2010 Comeback Agency of the Year” title from Ad Age. In 2011, Ad Age chose Arnold as one of 10 agencies to be included on its annual Agency A-List. The Delaney Report, an industry newsletter, declared Arnold Worldwide "Best Ad Agency in the Nation" for the third quarter of 2010 as a result of their "strong new business track record."

In 2010, the agency formed Arnold KLP, which was the result of a merger between Arnold London and Euro RSCG KLP.

In December 2013, Pam Hamlin was named Global President of Arnold Worldwide, after having served as President of Arnold’s Boston office since 2006.

References

Arnold Worldwide Wikipedia