Occupation CEO Name Andrew Collins | Role Entrepreneur | |
Alma mater Swinburne University of Technology Known for Mailman Group
Founder KAWO – 2013
Founder Shopilist – 2015 Board member of Entrepreneurs Organization Awards Winner Top 30 under 30 Entrepreneur – Australian Anthill Magazine
Chancellors Prize final year study – Entrepreneurial Award for Excellence 2003 | ||
Andrew Collins is an Australian entrepreneur. He is the CEO of Mailman group, producer of transition China, co-Founder of Fanstang, KAWO, and Shopilist. He spent his early childhood in rural Victoria, Australia. Collins has spent the majority of his adult life in Shanghai China.
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2007
In 2007 Australian Collins acquired Mailman, an early foreign owned advertising company in Shanghai, China. After the acquisition, Collins transformed the business to a leading China Digital, technology and investment group supporting over 200 international brands, sporting organisations, personalities and investing into several start-ups. These organisations include American Airlines, Citibank, Liverpool FC, Manchester United, NFL and the UFC to develop a greater digital and social media strategy in China.
2012
In 2012, Collins partnered with China Branding Group to launch Fanstang.com, which is an international celebrity social network connecting global stars with China. It has connected Hollywood stars and musicians like Alicia Keys, Avril Lavigne, Taylor Swift and more to social media users in China. Fanstang is regarded as a leader within the China celebrity and entertainment industry.
2013
In 2013, Collins co-founded KAWO, which is a Chinese social media publishing application which gives access to brands and personalities from around all over the world to the Chinese market. KAWO has supported hundreds of clients' access Chinese consumers through social and new media, including FIVB, Macys, BrandUSA and more.
2014
In 2014, Collins co-founded Shopilist, a social shopping application which allows consumers to create personalized shopping guides in cities all over the world.
2015
In 2015 Andrew was awarded a place on China's digital entrepreneurs A-List with Campaign Asia, recognizing digital experts across China. Andrew was again nominated in the Advance Global Australian Awards in the category of innovation in sport.
Awards and achievements
Collins has received a number of awards including Australia's 2009 Top Entrepreneurs Under 30, 2013 Finalist in Australia-China Alumni Awards, Telstra' Australian sponsored New Media Award (2010), Finalist 2014 Australia-China Business Awards for Entrepreneurship.
Collin's company Mailman group was the first company to launch Liverpool FC a Premier League Team on the Chinese social media in 2010. Collin's company Mailman also managed the 2012 summer tour promotion for Manchester United in China. In 2015, Collins secured a partnership between Liverpool FC and China's online streaming video network PPTV. He was responsible for the marketing and promotion for the Australian Football League's first ever live game in mainland China held in 2010 between the Brisbane Lions and Melbourne Demons. He has also produced the Red Card China, a digital report card of the top performing clubs online in China.
Events
He was a judge at the Singapore Start Up Asia contest and also a judge at SVIEF CHina-America Innovation Conference.
He is a frequent commentator at Thoughtful Media on areas dealing in China with digital, marketing, celebrity and sports marketing.
He also appears as a special guest judge with Shanghai's Mobile Monday events. Collins has also been a mentor at Shanghai's Start-up weekend.
Writing and other contributions
Collins supports entrepreneurship through his involvement as a board member for the Global EO Organization, Shanghai Chapter, and contributing as a guest blogger to online business publications including Fast Company and Business Insider. He regularly attends international conferences and seminars as a public speaker in the field of Chinese Social Media, Digital Innovation, sports marketing and entrepreneurship.