Headquarters New York City, New York, United States Similar Association of National Advertisers, American Advertising Federation, Interactive Advertising Bureau, Ad Council, Partnership for Drug‑Fre | ||
Eric schmidt at american association of advertising agencies
The American Association of Advertising Agencies (AAAA or 4A's) is an American advertising agency trade association.
Contents
- Eric schmidt at american association of advertising agencies
- programming the nation and the american association of advertising agencies
- In popular culture
- Events
- References
Founded in 1917, their website states that 4A's membership "produces approximately 80 percent of the total advertising volume placed by agencies nationwide." The association issues annual awards for the best agencies, in different categories.
The current Chief Executive Officer is Nancy Hill, while its chairman is Bill Koenigsberg.
In July 2016, it was announced that Nancy Hill would step down as chairman and CEO in June 2017.
programming the nation and the american association of advertising agencies
In popular culture
In Mad Men S5.e12, "Commissions and Fees", Lane Pryce is offered an unelected chairmanship of the organization's fiscal control committee after SCDP wins the Jaguar Cars account.
Events
The American Association of Advertising Agencies organizes the 4A's Transformation Conference.