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Alexander D Henderson (businessman)

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Nationality
  
American

Religion
  
Episcopalian

Name
  
Alexander Henderson


Alexander D. Henderson (businessman)

Born
  
February 28, 1865 (
1865-02-28
)
Brooklyn, New York

Died
  
January 5, 1925(1925-01-05) (aged 59) Suffern, New York

Known for
  
Vice President and Treasurer of the California Perfume Company

Spouse(s)
  
Ella M. Brown (1892–1925)

Children
  
Joseph Dawson Henderson Alexander D. Henderson Jr. Girard B. Henderson

Alexander Dawson Henderson (February 28, 1865 – January 5, 1925) was an American business executive and philanthropist. He was vice president, treasurer and founding investor of the California Perfume Company (CPC), which later became Avon Products.

Contents

Alexander D. Henderson (businessman) Alexander D Henderson Jr Wikipedia

Early life

Henderson was born February 28, 1865, in Brooklyn, New York. He was the sixth child of Captain Joseph Henderson and Angelina Annetta Weaver. On February 17, 1892, Reverend John Hampstone, of the Emmanuel Baptist Church in Brooklyn, married Henderson and Ella Margaret Brown. His wife was listed as a prominent resident in the New York Social Blue Book as Mrs. A.D. Henderson, Nyack Tpke, Suffern, N. Y.

Professional background

In 1890, Henderson worked for the Union Warehouse Company in New York City, for which he held the position of private Secretary to Edward B. Bartlett. The Union Warehouse was a very large building located in New York City, worth over $100,000.00.

On May 30, 1895, he became the bookkeeper for David H. McConnell of the California Perfume Company. He went on to become Vice-President and Treasurer of CPC. According to The Story of the CPC, "Mr. Alexander D. Henderson, our Vice-President and Treasurer, joined the company and helped to shape its policies and assist in its growth."

As early as 1901, Henderson and McConnell were listed in the Trow Copartnership and Corporation Directory as "The California Perfume Co., (RTN) David H McConnell, Alexander D Henderson, at 126 Chambers Street."

On June 16, 1909, an agreement was made between David H. McConnell and Alexander D. Henderson as partners trading as D. H. McConnell and Company, Goetting and Company, and California Perfume Company to sell these holdings over to the California Perfume Company, a corporation of the State of New Jersey. The bill of sale was for $220,000.00.

In March of 1912, it was published that Henderson was involved in the incorporation of the Hatfield Auto Truck Company of Elmira, N.Y. with capital of $1,500,000. The incorporators were David H. McConnell, Alexander D. Henderson, and Arthur S. Hoyt."

On July 22, 1914, in a letter to William Scheele and the CPC, Henderson described the "process of Perfumery and extracting odors from flowers". In this letter Henderson said, "It is these pomades which we import direct from Grasse for the making of our perfumes, and thus we have the true flower base which makes our floral odors so true to natural flowers and so lasting."

In June 1915, Henderson took the train to San Francisco, California to set up a booth to advertise and exhibit perfume products at the 1914-1915 Panama-Pacific International Exposition. The CPC exhibit was in the Liberal Arts Building. A Gold Medal was awarded for the quality of the products and the beauty of the packaging.

On January 28, 1916, the California Perfume Company was incorporated in New York State State. An announcement was placed in The New York Times: “California Perfume Co., Suffern, perfumes, cosmetics, flavoring, extracts, fruit juices, household supplies, carry on business with $75,000: W. Scheele, A. D. Henderson, D. H. McConnell, Suffern.”

Henderson and McConnell attended the American Perfumer annual meeting from May 9–11, 1916 and were on the Entertainment and Nominations Committees. The review included the Trade Notes: "California Perfume Co., of New Jersey has filed a certified copy of its charter to manufacture and deal in perfumery, toilet articles, and flavoring extracts in San Francisco. Capital stock, $5,000, 40 shares at $100 each; amount subscribed, $1,000. Place of business, Jersey City, N.J. Subscribers A. D. Henderson 8 shares; Wm. Scheele and Wm. H. Carey 1 share each."

His son, Alexander D. Henderson Jr., also worked for CPC and became Vice-President in charge of purchases. According to the article, "Introducing You to the CPC", "Mr. Henderson buys the ingredients from which everything in the CPC line is made. As such, he is, of course, a most important factor in the maintaining the high quality and low prices of the products you sell." In 1940, his second son, Girard B. Henderson was elected to serve on the board of directors for Avon Products and served for 35 years.

Suffern New York

The Henderson family came to Suffern in 1905 as summer visitors and boarders at Tilton's Hotel, which was a very famous boarding house in those days. This hotel is on property now owned by the Avon Products. In 1909, Henderson built a large Georgian style home, which sat on the hill at Campbell Avenue and the Nyack Turnpike (Route 59) in Suffern, New York.

A postcard was made of the Hendersons' Suffern home, looking at the residence from the bottom of the driveway. The printing at the top of the postcard reads: "Residence of Mr. A. D. Henderson, Suffern, N. Y."

Philanthropy

Henderson, according to the Suffern newspaper, was President of the Rockland Country Branch of the State Charities Aid Association and Chairman of the Red Cross drive for funds during World War I in Ramapo Valley, New York. He also actively assisted in the designing and building of the Lafayette Theatre in Suffern, New York. Henderson believed in a good local newspaper and he became treasurer and director of the Ramapo Valley Independent when the old Suffern Independent was sold in 1922.

Death

When Henderson died on January 5, 1925 after a very short illness. A resolution adopted and recorded in the minutes by the Board of Directors and the officers of the California Perfume Company, attesting to the invaluable work done by Alexander Dawson Henderson. An embossed copy of the resolution was issued to Mrs. Henderson. Mr. D. H. McConnell (President) and Alonzo E. Williams (Secretary) signed it.

On January 7, 1925, Henderson was cremated at the New York & New Jersey Cremation Company in Bergen, New York. The Rev. Dr. Charles P. Bispham, clergy of the Christ Episcopal Church, Suffern, officiated at his burial. Services were held in Suffern, New York.

Post-Death

In October 1941, Henderson was mentioned in an issue of the Allied Avon Magazine about the "old timers". There is a picture of him next to Adolph Goetting, and David H. McConnell.

References

Alexander D. Henderson (businessman) Wikipedia