Type Private Founded New Zealand (2004) Key people Ted Jordan (CEO) | Industry Computer software Headquarters Auckland, New Zealand Website www.actionstep.com | |
Actionstep is an online software as a service product for small and medium-sized businesses with a focus on professional services and compliance-oriented businesses such as law firms. Actionstep's key points of difference are workflow, all-in-one solution, and integrated accounting.
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Product
Actionstep was created by Ted Jordan, CEO of Actionstep, in 2004. It was first used commercially in 2005 by a construction franchise and a law firm in New Zealand. In 2006 it expanded into central government and a wider range of small business users (mainly in New Zealand and Australia). However the most interest was from law firms which benefited from the workflow and document assembly features. Features such as trust accounting were added to the product to round out the offering to law firms. More recently Actionstep has integrated with number of key technologies such as Gmail, HotDocs, Outlook, and Microsoft Office. Actionstep still retains a solid base of customers in New Zealand, however the fastest growing market is in the United States where the company now has physical presence and employees.
Awards
Actionstep was named First International Best of SaaS Showplace Award Winner in 2009. Actionstep has also been a finalist in the ComputerWorld Excellence Awards (2007), and the Vero Excellence in Business Support (2010).