Girish Mahajan (Editor)


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Type  Privately held company
Headquarters  Newtown Square
Revenue  350 million USD (2013)
Motto  "Unlimited Luxury"
Area served  Worldwide
President  Gonzalo del Peón Suárez
Founded  2001
Number of locations  58
AMResorts httpsuploadwikimediaorgwikipediaen88bAMR
Industry  Tourism, Hospitality, Lodging
Key people  Alejandro Zozaya (CEO of ALG) Gonzalo del Peon (President) Gabriel Felip (COO)
Brands  Dreams Resorts & Spas Secrets Resorts & Spas Sunscape Resorts & Spas Now Resorts & Spas Zoetry Resorts & Spas Breathless Resorts & Spas
Services  Hotel and Brand Management
Parent organizations  Apple Leisure Group, Bain Capital

AMResorts (AMR) is a hotel and brand management company with all-inclusive beachfront resorts in Mexico, the Dominican Republic, Jamaica, Curacao, Costa Rica, Panama, Aruba and Puerto Rico. AMResorts has contracts to with 60 properties, totaling more than 22,000 rooms in 30 different destinations.


AMR is a subsidiary of Apple Leisure Group, along with Apple Vacations, Cheap Caribbean, Travel Impressions, Amstar, and Unlimited Vacation Club.

AMResorts was founded by Alejandro Zozaya, who now serves as CEO of AMR's parent company, Apple Leisure Group. Secrets Capri, in Mexico, was the company's first hotel and opened in 2003.


The AMResorts properties are distributed across six brand names, all of which offer beachfront, all-inclusive vacations but provide guests with distinct styles and unique experiences:

Zoëtry Resorts & Spas

Small boutique resorts (30-130 rooms) that offer the highest level of luxury and service in the AMR collection. Children are allowed but not encouraged.

Secrets Resorts & Spas

Adults only resorts ideal for couples seeking high-end honeymoon-style vacations.

Breathless Resorts & Spas

Sophisticated, yet highly social and energetic resorts for outgoing singles, couples, and friend groups.

Dreams Resorts & Spas

Resorts for couples and couples with children that look to ascertain a high level of luxury and service.

Now Resorts & Spas

All-encompassing resorts that can provide both an active and/or relaxing experience for guests of all ages.

Sunscape Resorts & Spas

Family-friendly and activity-filled resorts that offer the most economic rates in the AMR collection.

List of Properties

*Signed and expected to open by date

**Re-opens in November 2016 after renovations

Unlimited Vacation Club (UVC)

The Unlimited Vacation Club is a guest loyalty program founded in 2010 operated by AMResorts. Members are granted access to benefits including preferred rates at AMResorts-managed properties in Mexico and the Caribbean. Through a variety of participation levels—Pearl, Silver, Gold, Gold Plus, Platinum and Diamond— club members can enjoy discounted pricing and free hotel stays. In addition, participants can take advantage of discounted rates for a variety of room types at different AMResorts properties. The membership perks can be extended to friends and family for no additional cost.

Awards (2016)

Some of AMResorts more notable awards are listed:

Zoëtry Wellness Resorts and Spas

AAA/CAA Five Diamond Award:

  • Zoëtry Paraiso de la Bonita Riviera Maya
  • AAA/CAA Four Diamond Award:

  • Zoëtry Agua Punta Cana
  • Secrets Resorts and Spas

    AAA Five Diamond Award:

  • Secrets Maroma Beach Riviera Cancun
  • AAA Four Diamond Award:

  • Secrets Vallarta Bay
  • Secrets Huatulco Resort & Spa
  • Secrets The Vine Cancun
  • Secrets Capri Riviera Cancun
  • Secrets Silversands Riviera Cancun
  • Secrets St. James Montego Bay
  • Secrets Wild Orchid Montego Bay Jamaica
  • TripAdvisor Traveler's Choice Awards:

  • Secrets Maroma Beach
  • Secrets Silversands Riviera Cancun
  • Secrets The Vine
  • Rainforest Alliance Certification:

  • Secrets Huatulco
  • Dreams Resorts and Spas

    AAA Four Diamond Award:

  • Dreams Los Cabos Suites Golf Resort & Spa
  • Dreams Villamagna Nuevo Vallarta
  • Dreams Riviera Cancun Resort & Spa
  • Dreams Palm Beach Punta Cana
  • Dreams Punta Cana
  • TripAdvisor Traveler's Choice Awards:

  • Dreams Tulum
  • Dreams Riviera Cancun
  • Now Resorts and Spas

    AAA Four Diamond Award:

  • Now Amber
  • Now Sapphire Riviera Cancun
  • TripAdvisor Traveler's Choice Awards:

  • Now Jade
  • References

    AMResorts Wikipedia