|Industry Alcoholic beverage|
|Key people Glenn Knippenberg|
The AC Golden Brewing Company is a subsidiary of MillerCoors, a joint venture between SABMiller and Molson Coors Brewing Company. Its purpose is to serve as a specialty brewing arm of MillerCoors, in the words of president Glenn Knippenberg, "Our mission for AC Golden is to be a brand incubator for what is now MillerCoors". The AC Golden Brewery operates in the former pilot brewery of the Coors Brewery. It debuted its first beer, Herman Joseph's Private Reserve, in 2008. The company began brewing its seasonal beer, a Vienna Style lager called Winterfest, in 2009. In April 2010, AC Golden introduced Colorado Native lager in Colorado, an amber lager made with 100% Colorado ingredients.
The AC Golden Brewing Company operates at the historic Coors Brewery in Golden, Colorado, established in 1873 by German immigrants Adolph Coors and Jacob Schueler, itself originally called the Golden Brewery. With the advent of the Coors Field baseball stadium in 1995, Coors started the Sandlot Brewery in a historic warehouse incorporated into the stadium. This craft style brewery began brewing Blue Moon, a Belgian-style witbier. Noting the changing American beer market, parent Molson Coors decided to pursue Blue Moon's blueprint by creating the AC Golden Brewing Company and slowly developing new brews with it. This was placed into the realm of MillerCoors when this joint venture took effect in 2008. In 2008, AC Golden debuted its first beer to the public, Herman Joseph's Private Reserve, now brewed as a German style lager. It is sold only at restaurants in the Denver/Golden metropolitan area.