Branding Toño | Frequency 90.7 FM | |
City Magdalena de Kino, Sonora, Mexico Broadcast area Magdalena de Kino, Sonora Slogan Nunca Sabes Lo Que Va a Poner First air date August 16, 1994 (concession) | ||
XHLDC-FM is a radio station on 90.7 FM in Magdalena de Kino, Sonora. It is owned by Grupo Larsa and carries an adult hits format known as Toño.
History
XHLDC began as XHIMS-FM in Imuris, Sonora, with concession awarded to Radio Comunicación Creativa, S.A. de C.V., on August 16, 1994. The station came to air from Magdalena de Kino and owned by Grupo ACIR in 1997. The callsign changed that August to XHLDC-FM, in honor of assassinated presidential candidate Luis Donaldo Colosio, who was from Magdalena de Kino. The station's original format was grupera La Comadre, though it soon changed names to Stereo Sol, Fiesta Mexicana and finally to the Toño format once Larsa took control.
In the early 2010s, Grupo ACIR sold many radio stations to Radiorama, including XHLDC. Radiorama then sold the station to Grupo Larsa, which owns many former ACIR stations in Sonora. The concession was not transferred until 2015.