Branding La Caliente First air date November 1, 1988 | Frequency 95.3 MHz | |
City Tecate, Baja California Broadcast area Tijuana, Baja California
San Diego, California Slogan La Que Te Prende ("The One that Turns You On") | ||
XHHIT-FM is a commercial radio station located in Tecate, Baja California, broadcasting to the Tijuana, Baja California and San Diego, California area on 95.3 FM. XHHIT airs a Regional Mexican music format branded as "La Caliente".
History
XHATE-FM received its concession on November 7, 1988. It was owned by Enrique Regules Uriegas, who owned several stations for Multimedios.
In 1993, XHATE moved from 99.3 to 95.3 MHz. The move served as part of a bigger frequency shuffle that moved XHKY-FM to 99.3 and US station KKOS to 95.7.
On May 18, 2004, XHATE became XHHIT-FM; at the time, it was carrying Multimedios's Stereo Hits format.
References
XHHIT-FM Wikipedia(Text) CC BY-SA