Released 31 August 2014 Recorded 2014 Length 3:23 | Format Digital download Genre Deep house
tech house | |
Writer(s) Duke Dumont, Jax Jones, Naomi Miller | ||
"Won't Look Back" is a 2014 single by Duke Dumont. The song was written and produced by Duke Dumont and Jax Jones, it was co-written by Naomi Miller and features uncredited vocals from Yolanda Quartey. The song was released on Sunday 31 August 2014 on iTunes. It is included on his EP EP1, which was released in North America.
Contents
Music video
A music video was commissioned for the song in which three robbers steal money from various places on pogo sticks and whilst wearing face masks consisting the Royal Family members. The trio split up when a police officer on duty catches them showboating over a broken down car and chases them on a Segway.
He arrests one robber be cornering him by a fence. The other one he catches by stealing the remote off a child's remote-controlled car and by driving the small car under the pogo stick in order for the pogo to tip. The video ends on a cliffhanger when the last robber jumps off the top of a car parking building, as the officer looks on in surprise, leaving a "To Be Continued..." on the screen as the sound of a helicopter can be heard.
4Music called the result "quirky".
Critical reception
4Music gave particular praise to the vocalist of the song, saying "If Duke Dumont is watching, could you please tell us who the amazing vocalist is on this track? She deserves a credit!"
Charts and certifications
The song debuted at number 169 on the UK Singles Chart in its first week. After the full download release, "Won't Look Back" catapulted 167 places straight to No. 2, becoming Dumont's third major release and his first single to miss the top spot.