Name Weldon Taylor | Role Author | |
Alma mater Brigham Young University
Harvard University
New York University Occupation Former Dean of the Marriott School of Management at Brigham Young University Religion The Church of Jesus Christ of Latter-day Saints Died August 21, 2000, Provo, Utah, United States Books Marketing: An Integrated Analytical Approach Education Harvard University, New York University, Brigham Young University | ||
Weldon Johnson Taylor was an American educator who served as the first Dean of the Marriott School of Management at Brigham Young University (BYU). He received a B.S. from BYU in 1934, a M.S. from Harvard University in 1937, and a Ph.D. in Marketing from New York University in 1952.
During his lifetime, Taylor served as a statistician for the Federal Power Commission in Washington, D.C., and in his academic career, Taylor took a year’s sabbatical leave in 1963 to join the Ford Foundation to work with the National Institute of Management Development in Cairo, Egypt. He also co-authored the widely used textbook Marketing: An Analytical Approach (1981). Taylor served as the first dean of the Marriott School of Management from 1957 to 1974, helping to create the school's Department of Organizational behavior while there.