We Love Our Enterprises Festival is a citizen's festival held every year since 2004 in Changwon City, South Korea as part of the business-friendly movement.
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A festival initiated for entrepreneurs and workers, first held in April 2004 to commemorate the 30th anniversary of the establishment of Changwon National Industrial Complex. The main events are the CEO/worker/research team of the year award, the industrial peace award, and migrant worker role model award. Both before and after this event, an enterprise square will be present in main street. In addition, diverse events will be held to harmonize enterprises not only with workers and their families but also citizens. Some events are: enterprises tripartite hiking, special lectures by renowned speakers, sports festival, etc.
The first festival was held on October 15, 2004, and the eighth festival has been held up in 2011 so far. The festival was launched and attended by entrepreneurs, workers, and citizens to promote business-friendly sentiment and unite as one with citizens. Before 2010, it was held annually every April 17, the commemoration day of the establishment of Changwon National Industrial Complex. Since then, Changwon, Masan, and Jinhae Cities have integrated into a greater metropolitan area with a population of 1.1 million in 2010, and it is held at the end of September.
In South Korea, only Changwon City hosts this kind of festival, and the city has been known as the creator of the business-friendly movement.