Name Wang Lei | Role Snowboarder | |
Wang Lei (born May 14, 1977, Jilin) is a Chinese professional snowboarder.
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Snowboarding career
Wang Lei started to snowboard in 1997 and turned professional in 2004. His stance is goofy and his home mountain is Changbaishan.
His major sponsors in his early years, 2004-2006: 9010 Snowboards, own pro model; 2007-2013 Burton Snowboards.
He is sponsored by Nitro, L1, Dragon, Skullcandy, and represents Austrian Resort Kitzsteinhorn.
Another recent endeavour combines his love for adventures and travels: Wang Lei teamed up with highly regarded specialist camp and adventure organizer elooa to realise camps with a focus on needs for Chinese riders including international trips and locally organised camps.
World Snowboard Day
After a highly successful active career as pro rider in China, Wang Lei established himself in a unique position. The former army / national team skier (active years 1989-2002) currently serves as the patron of World Snowboard Day (WSD) in Asia. 2015 marks the 10 year anniversary edition of WSD. Wang Lei, alongside legends Gian Simmen and Rob Kingwell are the ambassadors to help push WSD as the major grass roots event for snowboarding. WSD is putting out impressive turnouts of the event year after year since its inaugural edition in 2006.
Memberships
He is a member of the Protect Our Winters (POW) Riders Alliance, and regularly speaks publicly (i.e. at trade fairs like ISPO, local and international Industry Forums, Festivals and Conferences) about the fight against climate change and what can be contributed by each individual.
China SNOWboard Association
Wang Lei founded and currently helms the China SNOWboard Association (CSbA) 中国单板联盟 as president, putting great effort into progressing snowboarding in his home country.