Branding 98.7 The River | First air date 1962 (as WBEU-FM) | |
 | ||
City Beaufort, South Carolina Broadcast area Savannah, Georgia
Hilton Head, South Carolina Slogan Savannah's At-Work Station
frequency = 98.7 MHz Format Adult Contemporary
Christmas music (Nov.-Dec.) | ||
WYKZ is an adult contemporary radio station owned by iHeartMedia, Inc. and licensed to Beaufort, South Carolina, with the branding "98.7 The River - The Best Variety Of Yesterday & Today!" The station's studio is located on Alfred St. in Savannah, Georgia, and the transmitter is located near Sun City, South Carolina.
History
The station began broadcasting in the early 1960s as a station primarily for Beaufort County, WBEU-FM. 98.7 upgraded its tower in the early '80s and began targeting Savannah as adult contemporary WQLO "98.7 Lite FM". The station was known as "Kiss 98.7" for most of the 1980s before adopting its current name in the early 1990s.
References
WYKZ Wikipedia(Text) CC BY-SA