Broadcast area Lexington-Fayette HAAT 100 meters Callsign meaning WW ReWind 105.5 City of license Mount Sterling Owner iHeartMedia Inc Branding Rewind 105.5 | ERP 25,000 watts Facility ID 46744 Frequency 105.5 MHz Format Classic hits Area Lexington Slogan 70's and 80's Hits | |
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First air date July 18, 1979 (as WMST-FM) | ||
WWRW (105.5 FM, "70's and 80's Hits - Rewind 105.5") is a radio station broadcasting a classic hits music format. Licensed to Mount Sterling, Kentucky, USA, the station serves the Lexington-Fayette metro area. The station is currently owned by iHeartMedia, Inc..
WWRW is the official Louisville Cardinals radio affiliate in the Lexington Metro area.
History
The station was assigned the call letters WMST-FM on July 18, 1979. On October 19, 2000, the station changed its call sign to WMKJ with an oldies format known as "Magic 105.5", playing music of the 1960s and 70s.
On May 7, 2010 105.5 rebranded as "Rewind 105.5" with 1970s and 1980s classic hits. This was not a major musical change for the station, but resulted in the station dropping most of the music of the 1960s, although some remains. The call letters were changed to WWRW. which used to be the call letters of a radio station licensed to Wisconsin Rapids, Wisconsin from 1968 to 1994 (now WGLX).