Broadcast area Panama City area Slogan Real Country Legends First air date 1989 (as WPCF-FM) | Branding Wild Willie 100.1 Frequency 100.1 MHz | |
City Panama City Beach, Florida | ||
WWLY (100.1 FM, "Wild Willie 100.1"), is a radio station airing a classic country format. Licensed to Panama City Beach, Florida, USA, the station serves the Panama City area. The station is currently owned by Magic Broadcasting II and features programing from Westwood One.
History
The founders/owners of WPCF-FM 100.1 were Charles K. and Carlie B. Winstanley. Winstanley also owned WYLA-FM 94.7 & WYLK-FM 104.7 New Orleans North Shore. In 1965, Winstanley was the founder/owner of WQXY-FM 100.7 Baton Rouge, Louisiana. He sold WQXY-FM to Allison Kolb of Gulf Union Corporation and moved his headquarters to Florida.
The station was assigned the call letters WPCF-FM on 1987-12-03. On 2000-03-10, the station changed its call sign to WQJM and again on 2002-06-25 to WVVE.
On April 15, 2014, at 10AM, WVVE dropped its Hot AC format and began stunting with a loop of the song Let's Groove by Earth, Wind & Fire. The station and its website were promoting that on the 17th, at 10AM, "Panama City will find its groove". The station flipped at that time to Rhythmic Oldies as Groove 100.1. The first song on Groove 100.1 was Fantastic Voyage by Lakeside. The new Facebook page for the station promotes Groove 100.1 as "Feel good old school from the 70s, 80s, and 90s".
On August 8, 2016 WVVE changed their format from rhythmic oldies to active rock, branded as "97X" as WYYX's 97.7 FM frequency went silent.
In November 2, 2016, WVVE changed their call letters to WYYX.
On March 20, 2017 WYYX dropped the "97X" active rock format (the WYYX calls and format moved back to 97.7 FM Bonifay) and began stunting with Christmas music as "100.1 Santa FM" under new WWLY calls.
As of 8 A.M. March 23, 2017 this station is now doing classic country, under the "Wild Willie 100.1" branding. Info taken from this link: Wild Willie Brings Classic Country to Panama City