First air date November 1960 HAAT 381 meters Facility ID 59819 City of license Gray Court Owner iHeartMedia Inc Branding Whistle 100 | ERP 100,000 watts Class C0 Frequency 100.5 MHz Format Country music Area Greenville, Spartanburg Slogan Today's Best Country | |
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Broadcast area Greenville/Spartanburg, South Carolina | ||
WSSL-FM is a country music radio station licensed to Gray Court, South Carolina and serves the Upstate region, including Greenville and Spartanburg. The iHeartMedia, Inc. outlet is licensed by the Federal Communications Commission (FCC) to broadcast at 100.5 MHz with an effective radiated power (ERP) of 100 kW. The station goes by the name Whistle 100 and its current slogan is "Today's Best Country." Its studios are in downtown Greenville and its transmitter is in Gray Court.
The playlist consists primarily of hit country music from the 1990s to the present day.
History
The first station at 100.5 FM to be located in the Greenville-Spartanburg market was WDXY-FM, a sister station to WORD (AM) in Spartanburg.
100.5 signed on in November 1960 as WLBG-FM, the FM sister to WLBG 860 AM in Laurens. It became WGXL in the 70s when it moved the tower to Gray Court and increased the power. At the time, well known local broadcast personality Monty Dupuy moved his morning show from WFBC to what was then called XL Stereo 100. Former WFBC-TV news director Dave Partridge also provided news on the station during this time.
WGXL was sold in the early 80s to Keymarket Group, which took the station country in September 1981 as WSSL and moved it into the Greenville-Spartanburg market.
The station is now owned by Clear Channel Communications, along with fellow country station WESC-FM. Musically, the stations are similar, with WESC playing some more gold/classic country songs. By the late 2000s, WSSL had emerged as the leading country music station in upstate South Carolina. The station is home to the popular Ellis & Bradley morning show. Beginning in May 2009, WSSL began airing the syndicated After Midnite With Blair Garner.