Broadcast area North Central Illinois Class B Affiliations Fox News City of license Rockford Area Illinois | First air date 1923 Callsign meaning ROcKford Frequency 1440 kHz Owner Townsquare Media Branding News Talk 1440 WROK | |
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Power 5,000 watts (day)
270 watts (night) Format Talk radio, All-news radio Slogan The Talk Everyone's Talking About | ||
WROK (1440 AM) is an American News/Talk radio station in Rockford, Illinois. It is owned by Townsquare Media. The station is licensed by the Federal Communications Commission (FCC) to serve Winnebago County, Illinois.
On August 30, 2013, a deal was announced in which Townsquare would acquire 53 Cumulus Media stations, including WROK, for $238 million. The deal is part of Cumulus' acquisition of Dial Global; Townsquare and Dial Global are both controlled by Oaktree Capital Management. The transaction was consummated effective November 14, 2013.
Programming
The station features America in the Morning with John Trout (Tuesday to Saturday 4:00 to 5:00 am), followed by Riley O'Neil for the morning drive-time broadcast (Monday to Friday 5:00 to 9:00 am and Saturday 6:00 to 7:00 am). The morning news is anchored by Dave Alpert.
The Michael Koolidge Show (http://www.koolidge.com) airs after Riley O'Neil's morning show (Monday to Friday 9:00 to 11:00 am, with a one-hour "best of" program every Sunday 6:00 to 7:00 pm). The Rush Limbaugh Show is broadcast (11:00 am to 2:00 pm, The Rush Limbaugh Week in Review airs every Saturday 12:00 noon to 3:00 pm) followed by The Sean Hannity Show (2:00 to 5:00 pm, The Sean Hannity Weekend airs every Saturday 3:00 to 6:00 pm).
The Mark Levin Show airs live (5:00 to 8:00 pm), followed by The Larry Elder Show (Monday to Friday 8:00 to 11:00 pm and Saturday 6:00 to 9:00 pm) until The Dave Ramsey Show (11:00 pm to 12:00 midnight and Sunday 12:00 noon to 3:00 pm). Red Eye Radio is broadcast overnight (Tuesday to Friday and Sunday 12:00 midnight to 4:00 am and Saturday and Monday 12:00 midnight to 5:00 am).
Weekends feature This Weekend: America's First News with Gordon Deal (Saturday 5:00 to 6:00 am), The Kim Komando Show (Sunday 9:00 am to 12:00 noon), The Larry Kudlow Show (Saturday 9:00 am to 12:00 noon), The Money Pit (Saturday 9:00 to 11:00 pm), Made in America (Sunday 4:00 to 7:00 am), The Twilight Zone Radio Dramas (Sunday 7:00 to 9:00 pm), Live on Sunday Night, It's Bill Cunningham (Sunday 9:00 pm to 12:00 midnight), Moneytalk with Bob Brinker (Sunday 3:00 to 6:00 pm), Viewpoints (Saturday 11:00 to 11:30 pm), Eye on Illinois (Saturday 11:30 pm to 12:00 midnight), Stateline Sports Hour (Saturday 7:00 to 8:00 am), Saturday Morning Stateline (Saturday 8:00 to 9:00 am) and religious programming every Sunday from 7:00 to 9:00 am.
WROK broadcasts University of Illinois football and basketball, and selected NFL games during the regular season.
WROK was a very popular Top 40 music station in Rockford during the 1970s. Sister station WZOK carries on the Top 40 heritage, although that station's format has shifted toward Hot Adult Contemporary in recent years.