City Seneca Falls, New York Branding Classic Hits 99.3 First air date 1968 (as WSFW-FM) | Broadcast area Finger Lakes Frequency 99.3 MHz Format Classic hits | |
WFLK is a classic hits music formatted radio station in Geneva, New York. They are on the radio at 99.3 FM throughout the Finger Lakes.
Their main format is classic rock, they lean towards the heavier side of rock music (Led Zeppelin, Queen & Black Sabbath) as opposed to Boz Scaggs & America, though they do play some lighter material. They also provide Finger Lakes News and events information live on the air as well as on their website *[1]. They can be heard in 13 counties in Upstate NY.
On September 1, 2016 WLLW and its classic rock format moved to 101.7 FM Geneva, NY, replacing country-formatted WFLK. The 99.3 FM frequency picked up the WFLK calls and switched to a classic hits format, branded as "Classic Hits 99.3" at 5 pm on September 2.
Former WLLW Programming
The Program Director is Paul Small
The News Director is Joe Nittler
WLLW features:
His show includes 4:20 trivia, 30 minutes of commercial free classic rock at 5pm (5 O Clock free ride), The 5:30 funny with Bob & Tom, Off The Wall news and occasionally a contest known as Whats That Sound.
His show includes taking requests from listeners (1-866-231-9255), Classic Rock News, Deep Tracks and Celebrity Birthdays.