City Newaygo, Michigan Branding 92.5 Nash Icon First air date July 29, 2005 | Broadcast area Muskegon, Michigan Frequency 92.5 MHz | |
Slogan We play ALL your country favorites, not just the new ones. | ||
WLAW (92.5 FM), known as "92.5 Nash Icon", is a radio station located in Newaygo, Michigan, owned by Cumulus Media. It transmits on a frequency of 92.5 Megahertz. Since 2006, the format has been country music.
Before playing its current format, the frequency was used to simulcast sister stations WKLQ and WLAV.
The station's transmitter is located on the same tower as sister station WHTS. The tower is owned by WZZM-TV.
The WLAW call letters originally stood for the city of Lawrence in Massachusetts. WLAW first went on the air on December 19, 1937, at 680 on the AM dial. It was owned and operated by Hildreth and Rogers, publishers of the Lawrence Daily Eagle and Evening Tribune. The owners also acquired an FM station: WLAW-FM was officially dedicated on November 10, 1947. WLAW opened a Boston studio on Tremont Street in the theater district in the early 1940s. In mid-1951, WLAW and WLAW-FM moved to new studios at the Hotel Bradford in Boston. In June 1953, WLAW and WLAW-FM ceased to exist in the Boston market, having been sold to WNAC in May.
On August 15, 2014, WLAW became one of the first stations to join the "Nash Icon" network as 92.5 Nash Icon. With the change, 92.5 kept part of the classic country artists, but added more music from newer country artists.
History of call letters
The call letters WLAW previously were assigned to an FM station in Lawrence, Massachusetts.