Branding 107.1 The Drive First air date 1985 (as WYTW) | Frequency 107.1 MHz | |
Slogan The Lake's Classic Rock Station |
WCKC (107.1 FM, "The Drive") is a radio station in Cadillac, Michigan that is owned by Up North Radio, LLC. WCKC airs a classic rock format.
History
In 1985 Donald "Doc" Benson, then-owner of WMKC-FM/WIDG-AM in St. Ignace, obtained the CP (Construction Permit) for a new FM in Cadillac at 107.1. Cadillac previously had a WITW (now WLXV) and Doc reportedly believed he could capitalize on the "good will" of the other station's calls and came up with WYTW. It was called Y-107 and ran satellite adult contemporary music for a short period, but the station was unable to make enough money to pay its expenses. In 1989 WYTW changed to WCKC ("Cadillac KC Country") and simulcast with WMKC and WIDG. This continued until 1996, when WCKC, WMKC and WIDG were sold to Del Reynolds, WCKC became a member of the "Bear" network. (See WMKC article for more information).
On September 29, 2016, at 4PM, WCKC split from its simulcast with WGFN and WCHY and launched its own classic rock format as "107.1 The Drive". The first song on The Drive was "I Wanna Rock 'n Roll All Nite" by KISS.