Frequency 1340 kHz | First air date 1936 | |
City Pittsfield, Massachusetts Slogan "Today's soft hits and yesterday's favorites" Format Soft Adult Contemporary Power 1,000 watts (unlimited) | ||
WBRK (1340 AM) is a radio station licensed to serve Pittsfield, Massachusetts. WBRK was the Berkshires first radio station taking to the air in 1938 in studios located on "Bank Row" in downtown Pittsfield. As with many stations of that era, the spacious studios allowed for live performances by the big bands and orchestras of the day. The company later founded the only commercial television station to call the Berkshires home in the 1950s with WMGT. The television station, with a tower on Mount Greylock, was later sold and eventually evolved into WTEN-TV based in Albany, New York. The radio station is currently owned by WBRK, Inc. It airs a Soft Adult Contemporary (a contemporary form of Easy Listening without so-called "Elevator music") music format while airing CBS Sports Radio featuring Jim Rome and Doug Gottlieb. The station was assigned the WBRK call letters by the Federal Communications Commission.
In addition to its usual music programming, WBRK carries New York Yankees, and local sports broadcasts.
From 1941 to 1960 Mr. Dan Healy worked as a sports broadcaster for WBRK.