Branding I93.7 Frequency 93.7 MHz | Slogan Today's Hot Hits Format Hot adult contemporary | |
City Walterboro, South Carolina First air date April 19, 1991 (as WONO) |
WALI (93.7 FM) is a radio station broadcasting a hot adult contemporary format and licensed to Walterboro, South Carolina, USA. The station is currently owned by Palmetto Rural Telephone Cooperative, Inc., through Premier Enterprises, LLC.
History
The station went on the air as WONO on April 19, 1991. On May 15, 1996, the station changed its call sign to WALI.
WALI was owned by Hess Communications LLC.
Wally 93.7 played country music and had an alligator mascot. The station signed off in 2012. Palmetto Rural Telephone, through Premier Enterprises, LLC, bought the station on January 17, 2014 for $375,000 and changed it to hot adult contemporary "I93.7". Miles Crosby, called "Uncle Miles" on Charleston's WAVF played a major role in planning the new format and hosts the morning show, which includes news and music as well as "Swap Shop". The music includes Train, Adele, Edwin McCain and Darius Rucker. Other programming includes high school football, Atlanta Braves baseball, Clemson football and NASCAR.