City Gardiner, Maine Branding Big 104 FM Frequency 104.3 MHz | Broadcast area Central Maine Slogan The Biggest Hits! | |
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First air date April 1, 1974 (1974-04-01) | ||
WABK-FM is an FM radio station licensed to Gardiner, Maine and broadcasting at 104.3 MHz. WABK signed on with an adult leaning top 40 format in the fall of 1968 at 1280 on the AM dial. WABK-FM signed on during the summer of 1974 with the call letters WKME and featured Drake-Chenault's automated Hit Parade format. In February 1978, the original studios in Farmingdale were destroyed by fire.
As the stations rebuilt, WKME's call letters were changed to WABK-FM as it began a simulcast of WABK featuring an up-tempo adult contemporary format with an emphasis on local personalities, news and community involvement. The simulcast ended in 1983 when WABK changed its format to country, then to oldies, standards and finally in the late 1990s to sports with the call letters WFAU. In 1994, WABK-FM became "Oldies 104" but gradually shed the oldies image, playing more 1970s and 1980s music and billing itself as "Super Hits 104 WABK".
In January 2013, WABK-FM rebranded as "Big 104 FM", and began simulcasting on WBAK 104.7 FM Belfast, Maine and WBKA 107.7FM Bar Harbor, Maine. From August 30, 2013 to July 26, 2016, the station's call sign was modified to WABK, without the "-FM" suffix.