Suvarna Garge (Editor)

Villar Records

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Founded
  
1950

Genre
  
Various

Location
  
Manila

Founder
  
Manuel P. Villar

Distributor(s)
  
self-distributed

Country of origin
  
Philippines

Official website
  
Villar Music


Villar Records is a record label owned by Mareco, Inc. that also owns the Mabuhay Records label. It was launched in 1950 by the late Manuel P. Villar who is known as the "Father of Philippine Recording" for pioneering industry in the recording of original Pilipino music or OPM. He was also the first president of the Record Industry Association of the Philippines (RIAP).

Mareco, Inc. bought original compositions from various Filipino artists and commercially produced recordings of numerous folk songs, kundimans, balitaw and other traditional music from different regions of the Philippines, keeping indigenous music alive in the 1950s and 1960s in the face of American and British imports. It also produced ethnic sounds of the Ilocos, Cebu, Iloilo, Cordillera, Tausug, and Maranao tribes. All these indigenous music recordings were marketed under the labels Mabuhay Records and Villar Records. The company was first to produce a recording of the Philippine National Anthem.

It has released prolific amounts of recordings from certain of its artists, to the point where it was noted internationally in Billboard. Villar released 18 albums of organ music in a single year from artist Relly Coloma, who surpassed former record holders (and labelmates) the Mabuhay Singers to do it. Coloma released 50 albums by early 1971, all on Villar.

Today, Mareco, Inc. is managed by Luis P. Villar from offices in Tirad Pass, Quezon City, Philippines (The studios of radio station 105.1 Crossover, which is owned by the Mareco Broadcasting Network, Inc. is also located here). The company's extensive collection of music recordings is globally distributed through Villar Records International from offices in Manila, Philippines and in Los Angeles, United States.

References

Villar Records Wikipedia