Launched September 7, 2001 Broadcast area Nationwide Headquarters Toronto, Canada Owned by Rogers Media, Vice Media | Country Canada Website Viceland Founded 2001 | |
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Picture format 480i (SDTV)
1080i (HDTV) Formerly called The Biography Channel Canada (2001–2016) Profiles | ||
Viceland is a Canadian English language Category A specialty channel. Owned by Rogers Media, it is a Canadian version of Vice Media's Viceland network, and broadcasts lifestyle-oriented documentary and reality series aimed towards a young adult demographic.
Contents
The network was originally established as a Canadian version of the U.S. network The Biography Channel, as a joint venture between Rogers, Shaw Communications, and A&E Networks. Shaw and A&E later sold their shares to Rogers. As part of a larger licensing agreement with A&E Networks, Shaw launched a Canadian version of Biography Channel's successor in the U.S., FYI, in 2014. On November 5, 2015, Rogers announced that it had partnered with Vice to be the Canadian launch partner for its new television brand Viceland, which replaced H2 in the U.S. as part of a similar joint venture with A&E. Vice Media holds a 30% minority stake in the Canadian network.
History
Licensed as The Biography Channel by the Canadian Radio-television and Telecommunications Commission (CRTC) on November 24, 2000; the channel was launched on September 7, 2001 as a joint venture between Rogers Media (33.34%), Shaw Communications (33.33%) and A&E Networks (33.33%)—who owned the network's American counterpart. In 2006, both Shaw and A&E sold their interests in the channel to Rogers. The U.S. Biography Channel relaunched as FYI on July 7, 2014; Shaw's Twist TV became a Canadian version of FYI on September 1, 2014.
Re-launch as Viceland
On November 5, 2015, Rogers announced that it would serve as the Canadian partner for Viceland, a new millennial-focused channel programmed by Vice Media, and that Viceland would replace Biography Channel. Vice Media had partnered with A&E Networks (who owns 10% of the company) to launch Viceland in the U.S. as a replacement for H2.
Rogers and Vice Media had already begun to collaborate in October 2014, when Vice announced a CDN$100 million joint venture with Rogers to build a studio in Toronto's Liberty Village neighbourhood for producing original content. Rogers also announced an intent to launch Vice-branded television and digital properties in Canada in 2015. Rogers CEO Guy Laurence described the proposed studio as "a powerhouse for Canadian digital content focused on 18- to 34-year-olds" which would be "exciting" and "provocative". In 2015, Rogers-owned television network City introduced Vice on City—an anthology series featuring short-form content produced by Vice's Canadian reporters. Vice Media was originally established in Montreal, but had moved to New York City due to difficulties in reaching a sufficient scale in Canada at the time. The company believed that Rogers' investment in Vice helped to better achieve these goals.
Pre-launch programming for Viceland began at 5:00 a.m. ET on February 29, 2016 with Bar Talk, an hour-long special featuring Vice Canada's head of content Patrick McGuire, followed by a countdown to the official launch later in the day.
Programming
Vice co-founder Suroosh Alvi stated that Viceland would view its Canadian productions as being of global interest, as opposed to a regulatory obligation of little interest of non-Canadians; one-third of the network's first slate of original programming was produced in Canada, including Cyberwar and Dead Set on Life.