Launched April 1, 2004 Website VH1la.com | Picture format 480i (SDTV) | |
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Owned by Viacom International Media Networks The Americas (Viacom) Slogan Cultura Pop (2004-2013)
Es mucho + (2013-2016) Sister channel(s) Comedy Central
MTV
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Nick Jr.
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Paramount Channel
Telefe
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VH1 Classic
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VH1 MegaHits | ||
VH1 Latin America is a music channel from Viacom-owned Viacom International Media Networks The Americas. The network was launched in April 2004 exclusively on Cablevisión D.F. in Mexico, and in the rest of the region some months later. The channel targets audience from 19 to 44 years old and plays local and international music videos from the 1970s to the 2000s. It also airs famous countdowns from VH1 United States. It reaches most of the satellite and cable systems in Latin America. VH1 Soul, another channel of MTV Networks and sister channel of VH1 is also available in the region.
Contents
On April 27, 2009 the channel launched a new image, with new idents, bumpers and new colors for the logo. The new identity was called "look & feel" and represents the beginnings of color television.
On April 29, 2013 the channel began to use the current logos and idents used by its parent channel.
History
The channel was launched on April 1, 2004 only on Cablevisión in Mexico. Eventually, it started reaching other countries, and as of 2006 it is available in most of the countries of Latin America.
Since 2002, there has been a competition between VH1 and MTV Latin America, and in some countries, like Colombia, Ecuador, Peru, Mexico and Argentina the channel has more audience than the MTV counterpart.
Controversy
On January 29, 2007 the channel created controversy in Chile because the major cable-operator there, VTR, added the network in a "double" channel that shared space with GolTV. During the day there was GolTV, and during the night VH1. This caused anger among almost all of their subscribers, and this anger only grew when they added FX on May in the same channel, making VH1 available only after midnight. In August, the channel was eliminated without any reason given. After all, the network was added with its own channel around the first months of 2009.
Current Shows
Music Blocks
Former programming
VH1 Latin America also airs reality shows like "Flavor of Love", "I Love New York", "I Love Money", "Hogan Knows Best", "The Surreal Life", "Rock of Love"; the Graham Norton Shows (like "The Graham Norton Effect" and "The Graham Norton Show") and past "MTV Unplugged" shows. On January 2011 "RuPaul's Drag Race (season 2)" began airing.