Nineteen Years of Partnership Nadal "Looking forward to the journey with EV9"
Nineteen Years of Partnership Nadal "Looking forward to the journey with EV9"
Rafael Nadal, a world-renowned tennis star and global ambassador for Kia's brand, received EV9 from Kia in commemoration of the launch of Kia's flagship electric SUV "Kia EV9" in Europe. a picture of a Kia Motors
Rafael Nadal, a world-renowned tennis star and global ambassador for Kia's brand, received EV9 from Kia in commemoration of the launch of Kia's flagship electric SUV "Kia EV9" in Europe.
Kia held a delivery ceremony at the IFEMA Convention Center in Madrid, Spain on the 18th, with Kia officials, overseas media and influencers attending, and announced on the 19th that it provided Rafael Nadal with the GT line model of EV9, Kia's second exclusive electric vehicle.
Rafael Nadal is a world-renowned tennis player from Spain who has formed an official sponsorship partnership with Kia since 2004. It has been accompanied for 19 years this year, and the partnership period has been extended until 2025.
Kia provided Rafael Nadal with its first dedicated EV6 GT line in October 2021, followed by an additional EV9 recently launched large electric SUV. a picture of a Kia Motors
Kia provided Rafael Nadal with its first dedicated EV6 GT line in October 2021, followed by an additional EV9 recently launched large electric SUV. In addition to EV6, Rafael Nadal plans to use EV9 as an active means of transportation in Europe.
Kia set up the delivery ceremony with the concept of "#TheIcon," focusing on the commonality between EV9, which is a key vehicle in Europe's electrification transition and is emerging as a new icon for electric vehicles by pioneering the global large EV market, and Rafael Nadal, the best player in the tennis world.
Kia announced the bold start of EV9 in the European market by introducing a lively immersive digital space. Using projection mapping technology, the visualization of Rafael Nadal's journey using EV9 as a canvas attracted the attention of guests.
(From left) Emilio Herrera, president of Kia's Spanish subsidiary, Rafael Nadal, and Ryu Chang-seung, executive director of Kia's customer experience division, are taking commemorative photos with Kia EV9 at a vehicle delivery ceremony held at the IFEMA Convention Center in Madrid, Spain, on the 18th. a picture of a Kia Motors
After the vehicle delivery ceremony, Rafael Nadal presented a tennis rally with his head coach and tennis legend Carlos Moya at "The Icon Court," an innovative reinterpretation of the traditional tennis court, giving guests a unique experience of breaking the mold. The Icon Court, which has been transformed into a unique shape unlike regular courts, has inspired tennis participants to move beyond the rules and inspire new inspiration.
"I've been accompanying Rafael Nadal for 19 years, who has been constantly inspiring through his movements on the tennis court," said Ryu Chang-seung, executive director of Kia's customer experience division. "I'm happy to deliver the EV9, Kia's flagship electric vehicle, directly to Rafael Nadal, the icon on the court." 스포츠토토
Rafael Nadal said, "I've been able to get a lot of inspiration from my partnership with Kia over the past 19 years, and today I was able to have an amazing experience of realizing my imagination once more through Kia EV9 and The Icon Court," adding, "I'm looking forward to the future journey with EV9 and Kia."