Type Private Products Mobile App Ad Exchange Headquarters Victoria Parent organization Pretio Interactive, Inc. | Industry Mobile advertising Website tapfortap.com Founded 2012 | |
Profiles | ||
Tap for Tap is a mobile app ad exchange network founded in Victoria, BC by Todd Dunlop and Eric Dyck in April 2012. The Tap for Tap network allows app developers to cross-promote their app by exchanging ad placements within apps in the network. Tap for Tap works with mobile iOS and Android applications. The company claims to take 20% of clicks as its margin. Developers buy advertisement space via an auction based system, which as of February 2013 is $0.03 (plus $0.40 for the install), but this is planned to increase over time with competition.
References
Tap for Tap Wikipedia(Text) CC BY-SA