Location Aarhus, Denmark | Dates 4 May – 7 May 2017 | |
 | ||
Genre Indie rock, hip hop, electronica, reggae etc. Years active 1994 - 2000, 2002 - present Similar Smukfest, Copenhagen Distortion, Copenhagen Jazz Festival, Vig Festival, Reeperbahn Festival Profiles | ||
SPOT is an annual music festival in the city of Aarhus, Denmark, showcasing up-and-coming Danish and Scandinavian talent. Close to two hundred artists and bands from most genres of contemporary popular music - such as rock, hip hop, electronic music - play various stages in and around the concert halls and music venue of Musikhuset. Around 8,000 people attend the 100-200 concerts, including 1,500 from the music business, with close to a quarter of these from companies abroad.
Contents
Speakers also participate in panel discussions and give lectures on various music industry topics. For example, they answer musicians' questions on "How to make it in the US" and participate in debates on topics including file sharing and the future of the album.
While the audience is mainly local, the most quoted of its stated aims is to promote Danish and Scandinavian music to the international music business, from record companies and concert organisers to agents and the music press. Trying to please both camps, a curious, local music audience and an international music business crowd, is occasionally a source of friction.
History
Started in 1994 at a local initiative, SPOT festival has been organized by ROSA (Dansk Rock Samråd, translating as Danish Rock Council, an umbrella organization representing various Danish musicians' unions) from 1995 onwards. In 2002, David Fricke of Rolling Stone Magazine spotted The Raveonettes at the festival and his subsequent endorsement was considered instrumental in landing them a contract with Columbia Records. This incident greatly increased interest in the festival among musicians as a 'place to be seen', prompting among others Sort Sol, a staple of the Danish music scene since 1977, to appear the following year in the hope of garnering international interest in their back catalogue.
Growth and changing profile
In recent years the festival has seen an increase in the number of bands and venues as well as public attention - a transformation that has not escaped criticism. In 2005 the festival included 107 acts featured on 10 stages across town, a number that led the festival manager, to call for a scaleback. Critical voices have focused more on the choice of venues and artists, claiming that venues have been spread too far out and the choice of musicians has gotten safer and less varied. Political interest in the festival has grown with the commercial successes of acts such as Mew, The Raveonettes and Junior Senior. In 2005 the minister for culture, Brian Mikkelsen, proclaimed it "the most important musical event in Denmark" due to its potential as a vehicle for "networking and musical export". However, this attention has prompted questions about the relative weights given to artistic merit and marketability as criteria for band selection and claims that the new focus on big business has alienated the local music scene. The inclusion of by now well-established names (or at least names that were felt to have had their chance of international recognition) such as Saybia and Outlandish was greeted with muted enthusiasm in the music press and occasional hostility from audiences.
Highlights
Among the bands who have taken baby steps at SPOT are
A complete list can be found at the MySpace profile.