The South Maui Coastal Heritage Corridor is a recreation and tourism project of the Tri-Isle Resource Conservation and Development Council. The non-profit council partners with the Natural Resources Conservation Service of the United States Department of Agriculture. The project is managed by a committee chairperson in cooperation with the Hawaii Department of Land and Natural Resources, Division of Forestry and Wildlife, Na Ala Hele Trails and Access Program, U.S. Fish and Wildlife Service, University of Hawaii, Sea Grant Extension Service, and individuals from the community of Kihei. The project protects and provides public access to South Maui's 15 mile leeward coastline.
The project has installed interpretive signs between Maalaea and La Perouse Bay. Each sign describes the historic importance of the area in terms of Hawaiian cultural values and traditions. A network of bike paths is also planned.