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Simple Rules: How to Thrive in a Complex World

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Country
  
United States

Publication date
  
2015

OCLC
  
885225469

Author
  
Donald Sull

Genre
  
Non-fiction

Publisher
  
Houghton Mifflin Harcourt

3.6/5
Goodreads

Language
  
English

Pages
  
280

Originally published
  
3 March 2015

Page count
  
280

ISBN
  
9780544409903

Simple Rules: How to Thrive in a Complex World t1gstaticcomimagesqtbnANd9GcSx3eO78wYsT6ATc

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Kathleen eisenhardt simple rules how to thrive in a complex world talks at google


Simple Rules: How to Thrive in a Complex World is a 2015 business strategy book co-authored by Donald N. Sull, a Senior Lecturer at the MIT Sloan School of Management, and Kathleen M. Eisenhardt, a Professor at the Stanford University School of Engineering.

Contents

Content

Sull and Eisenhardt suggest that a limited set of simple rules must be applied to solve specific problems in complex situations. This thesis, which emphasizes "short cut strategies", is the best way for businesses to solve problems. The book illustrates this with many case studies, ranging "from medical care to college football to complexity theory."

Critical reception

A review in the Sydney Morning Herald suggested the book was "neither a silver bullet nor a self-help book." However, the review welcomed the vulgarization of their business ideas.

References

Simple Rules: How to Thrive in a Complex World Wikipedia