Traded as Private financing Founded 2007 Defunct 2012 | Industry cosmetics Founder David Pybus | |
![]() | ||
Headquarters Ryman House, Savoy Road, Crewe, Cheshire, United Kingdom |
Memorable sojourn wmv
Scents of Time was a perfume company which specialized in re-creating ancient fragrances. The company was founded by perfumer David Pybus and based in the United Kingdom. The company was featured in Series 4, Episode 5 of the BBC entrepreneur opportunity programme Dragons' Den on 7 March 2007. Their products were distributed at the British Museum and through online retailers.
The recreated scents differed from the original formulae in two fundamental ways. All ingredients conformed to the current safety standards for the perfume industry as some old formulations contained components now determined to have toxicity. The second difference was the use of alcohol as a carrier rather than the olive or almond oil common in ancient times. The company produced five scents and had two under development.
On 4 January 2012, the company suspended its internet sales and closed down on 30 April 2012 after donating all remaining stock to charitable organizations. It cited a weak worldwide economy and marketing competition from celebrity-endorsed fragrances.