Girish Mahajan (Editor)

S.A. Damm

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Type
  
Sociedad Anónima

Headquarters
  
Barcelona, Spain

Products
  
Estrella Damm

Industry
  
Beverage

Area served
  
Nationwide

Founded
  
1876, Barcelona, Spain


Key people
  
Demetrio Carceller Arce, President

Founders
  
Joseph Damm, August Kuentzmann Damm

Subsidiaries
  
Alfil Logistics S.A., Damm Restauración, S.L.

Sociedad Anónima Damm is a Spanish brewery founded in Barcelona in 1876 and is the main brewery in the city.

Products and sponsorship

Its best known beer products include the following four:

  • Estrella Damm, formerly "Estrella Dorada", a pale beer, one of the most popular beers in the Barcelona area. It has been brewed since 1876. Its bottles and caps used to display a characteristic golden star on white ground. Now the star on the cans is on a red background.
  • Voll-Damm imitates a German-style Märzen beer. It has more body and a higher alcohol content than Estrella. Its dark-green coloured labels display writing in the Gothic script.
  • Xibeca is a low-alcohol grade table-beer coming in large, low-priced one-liter bottles. "Xibeca" was meant to be consumed along with meals, as a cheap substitute for red table wine when the prices of table wines rose at the end of the 1960s. It was very popular among the low-middle class in Catalonia during the 1970s.
  • Estrella Levante is a pilsner lager produced in Espinardo, Murcia. It has been brewed since 1963.
  • Other Damm products include Inedit, Bock Damm, Free-Damm, A.K. Damm, among others. Damm also produces a range of Gluten-reduced beers under the Daura label, including a Lager and a Märzen.

    During the heyday of baseball in Spain in the 1950s and 1960s, Damm sponsored a local baseball team, Picadero Damm. During the 1960s, Damm was also known for marketing its beer at all members of the family, including children.

    References

    S.A. Damm Wikipedia


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