Type Vodka Alcohol by volume 42.8% Colour Colourless | Country of origin India Proof (US) 75 | |
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Manufacturer United Spirits Ltd (USL) | ||
Romanov is a brand of vodka manufactured and marketed by United Spirits Limited which is a subsidiary of United Breweries Limited. The brand derives its name from the Romanov dynasty which ruled the Russian Empire from 1612 to 1917. It has a two star rating from International taste and Quality Institute. It has a 42.8% alcohol by volume.
Contents
Variants
Romanov comes in four flavours-
- Premium
- Orange
- Lemon
- Apple
Romanov Red is another brand name owned by USL used for marketing vodka as well as non-alcoholic energy drinks.
Sales and Popular Culture
Romanov is one of the cheapest vodkas available in India and thus it is popular in low-cost clubs and with college going students. Romanov along with White Mischief control 70% of India's domestic market of close to 3 million cases which increased to 89% in 2010. In 2006, Shilpa Shetty was chosen as its brand ambassador.